EMERYVILLE, Calif., Dec. 1, 2010 /PRNewswire/ -- Monsoon Commerce Solutions (MCS), the leading provider of online marketplace-based solutions for sellers and retailers, and REDgroup Retail (REDgroup), Australia's largest media retailer, have completed an integration project that enables Borders.com.au to give shoppers in Australia and New Zealand access to 100 million items—including new and used books, textbooks, movies, and music—offered for sale by Monsoon Commerce Solutions' independent sellers.
"This strategic alliance with Monsoon Commerce Solutions enables Borders.com.au to integrate with the leading marketplace and offer our Australian customers a massive selection of products. In doing this, we become Australia's largest online bookstore, and possibly even Australia's largest online store. Providing the broadest range of media and entertainment products is at the core of our strategy, together with offering unbeatable value to our customers, which this marketplace offer enables us to do. This is key to helping us grow in this competitive and rapidly growing market," said James Webber, managing director of REDgroup Online Pty Ltd. "This offer allows our customers to re-sell their used books on our web site, as well as purchase used and rare books not readily available elsewhere."
Continued Webber, "This is an important addition to the Borders.com.au web site and strengthens its position as one of this region's strongest e-tailers. With an unparalleled range of books and eBooks available, a price guarantee that ensures we are more than competitive with Amazon.com, and the recent extension of our offer into CDs, DVDs, and general gifts, Borders.com.au is uniquely positioned to capitalize on the massive growth in online spending by Australian consumers."
"Monsoon Commerce Solutions is committed to helping sellers and retailers grow their businesses online. Adding marketplace functionality with REDgroup's Australian and New Zealand retail operations dramatically extends their selection and increases customer loyalty. Broadening our reach in this way is another step forward in our commitment to helping sellers grow their business," stated Brian Elliott, CEO of Monsoon Commerce Solutions.
As part of this integration, MCS has created a shipping region whereby sellers located in Australia and New Zealand can ship directly to buyers in these two countries, reducing the shipping cost to sellers and shipping time for consumers. MCS and Borders.com.au have also joined forces to increase the number of sellers in AU/NZ by creating a seller co-recruiting program. This will expand the marketplace, giving buyers an expanded pool of sellers and locally sourced items from which to choose.
The Borders.com.au integration was completed using the MCS E-commerce Integration Framework, a standardized XML-based technology that allows partners to access the MCS seller network in highly flexible and scalable ways. The MCS E-commerce Integration Framework allows partners to control the brand and customer experience, providing the partner's customers a seamless web site shopping experience, including integrated search, cart, and checkout processes.
About Monsoon Commerce Solutions
Monsoon Commerce Solutions helps online sellers and retailers grow their sales through online marketplaces. The company offers the industry's most advanced—and most successful—selling solutions and tools for retailers and merchants.
Monsoon Commerce Solutions leverages the technology, industry expertise, and global logistics capabilities of two online marketplace leaders: Alibris and Monsoon. Together, Monsoon Commerce Solutions drives sales growth for customers through three business groups: Selling Solutions, Marketplace Services, and Alibris Retail. Learn more at www.monsooncommerce.com.
REDgroup Retail is a leading books, stationery, and entertainment retailer in Australia, New Zealand, and Singapore. Read more about REDgroup.
SOURCE Monsoon Commerce Solutions