Moofwd Unveils Mooestro m-Learning Solution

PRINCETON, N.J., May 9, 2011 /PRNewswire/ -- Mobile application foundry, Moofwd (www.moofwd.com), today announced Mooestro, an m-Learning suite for educational institutions looking to roll-out mobile learning projects. Using the Mooestro m-Learning suite, university IT departments can create customized, student-centric mobile applications that extend the internal systems they are already using out to mobile.

Built on top of the Moofwd Convergence Platform, Mooestro provides university IT departments with an easy to use toolset to intelligently mash-up the multiple internal systems they have already invested in, such as SAP, Blackboard, Oracle and Moodle, with cloud based resources and services, to create custom mobile apps.

Studies have shown higher education professors and faculty are increasingly open to using mobile devices in the classroom to increase student engagement. The proliferation of mobile devices on campuses around the globe has led to a growing expectation that these devices can be used as part of the education experience to help students better communicate, share information, and interact with their school.

"Students today already live much of their lives in the digital space and student-centric mobile apps are more likely to be adopted and used by students because mobile technology is already such a big part of their lives," said Sachin Ahuja, CEO and chief architect of Moofwd. "Mooestro provides educational institutions with the toolset necessary to easily expand the education experience to include mobile. The universities that don't take advantage of the mobile platform are missing a huge opportunity to better connect and interact with their students."

Mooestro makes it easy for educational institutions to mobilize all the elements of the education experience, from class information, scheduling and event notifications, to messaging, class registration, and financial transactions; all in real time. With hooks into the legacy systems educational institutions have already invested in, the Mooestro approach empowers educational institutions to move forward new mobile initiatives with maximum results and minimal expense.

"Educational institutions are tasked with the responsibility of creating the workforce of the future and we know that students' ability to understand and use modern productivity technology will be imperative to their eventual success in the workforce," adds Ahuja. "Mooestro helps institutions increase student use of mobile technology, teaching students to use productivity technology by making it part of the very fabric of their education experience. When they graduate these students will leave with a real world understanding of the power of mobile technology to connect and break down boundaries and they will carry with them the expectation that mobility plays a key part in doing business and getting things done efficiently."

Mooestro-built applications run natively on all leading smartphone and tablet devices, enabling education organizations to resolve device fragmentation and deliver applications that work on the smartphones and tablets that students, educators and staff already have.

The Mooestro Professional Services team works closely with an educational institution's IT team to securely converge the institution's learning and business systems in a non-intrusive fashion and ensure a seamless roll out of Mooestro for students and staff. The Mooestro suite is provided to institutions on a per user runtime license and all upfront customization and implementations are provided free of cost.

For a custom consultation to discuss how Mooestro can mobilize an educational institution'[s processes and student services contact [email protected] or visit www.mooestro.com for more information.

About Moofwd

Moofwd, an enterprise mobile application foundry, offers organizations a simple way to extract new value and utility from their existing IT systems through the creation of cross-platform mobile and Web-based apps.  By mashing-up internal systems with cloud based services the Moofwd Convergence Platform intelligently combines elements from a company's multiple internal services and data sources together with external services and resources to mobilize business operations. Further driving mobile app innovation, the Moofwd CodeFarm incubates new mobile app ideas internally, productizing and spinning off the best ideas as proofs of concept of the Moofwd Convergence Platform. Founded in 2009, Moofwd is headquartered in Princeton, New Jersey. For more information visit www.moofwd.com.

Media Contact
Melissa Burns
Mobility Public Relations for Moofwd
208-850-5939 (mobile)
[email protected]

SOURCE Moofwd