Museum of Ice Cream Announces Its Opening in Los Angeles

LOS ANGELES, March 28, 2017 /PRNewswire/ -- Museum of Ice Cream opens its doors to the West Coast this April claiming sunny Los Angeles as its highly anticipated second location.  Stationed in DTLA's burgeoning art district, Museum of Ice Cream welcomes visitors to enjoy an experiential ice cream journey.

Museum of Ice Cream captivated a global audience with its unprecedented 2016 launch in New York City, selling out in five days and attracting a waitlist of over 200,000. The Los Angeles location is four times larger than the New York City incarnation and showcases 10 completely reimagined installations.

Interactive highlights include a "banana split" comprised of ten thousand "bananas", a mint "grow house", a room dedicated to California,  a melted popsicle jungle and more. The iconic swimmable sprinkle pool returns filled with one hundred million sprinkles that were custom designed and produced by Museum of Ice Cream!

Mark your calendars - tickets are on sale soon! The Platinum Card ® from American Express is the Official Card of the  Museum of Ice Cream. Presale tickets are available exclusively for American Express Platinum Card Members starting on Thursday, March 30 at 9am PST, then all American Express Card Members on Friday, March 31 at 9am PST. Tickets are open to the public for purchase on Monday, April 3 at 9am PST at museumoficecream.com.

Come hungry as the Museum's new signature ice cream creation is sure to surprise and delight! The Museum has curated the best selection of ice cream for all to enjoy. Throughout its residency, the Museum will showcase on rotation one "scoop of the week" from coveted creameries in California including McConnell's, Salt & Straw,Coolhaus x Cuisinart and CREAM. Additionally, there will be a special mochi ice cream tasting from My/Mo. DOVE® Chocolate brings the taste of their silky smooth chocolate to everyone - discover a "golden chocolate" and receive a "Winning Promise" to take home!  There are even more chances to "win" in the Museum, "claw" your way to prizes from lolli in the rainbow sherbet installation. To heighten the olfactory and taste experience, the Museum worked with the scientists at International Flavors & Fragrances to develop ice cream inspired scents and flavors. All of these experiences lead to the unveiling of over 30 new shoppable ice cream products including custom sprinkles, scoopers, kadima, ping pong table and more! 

Museum of Ice Cream is open from April 22 until May 29 from 11am-10pm, Wednesday-Monday. Tickets include two curated ice cream tastings and surprise edible treats! Ticket prices are $29 per person, $18 for children (3-12) and seniors (60+).

MUSEUM OF ICE CREAM
Address: 2018 E 7th Pl, Los Angeles, CA 90021
Runs : April 22 - May 29
Wednesday-Monday: 11 AM – 10 PM
Tuesday: Closed

ABOUT MUSEUM OF ICE CREAM
Remember those crazy ideas you dreamed up as a kid? The Museum of Ice Cream, founded and creative directed by Maryellis Bunn, is the place where whimsical ideas and products are transformed into real life experiences. Its mission is to design environments that bring people together and provoke imagination.

Stay tuned, the Museum of Ice Cream will be opening in new locations this year and more in 2018. Follow along @museumoficecream (#museumoficecream), shop online for our latest products, and sign up on the website for the latest updates!

SOURCE Museum of Ice Cream