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      National Sleep Study Shows 97% Of Americans Attribute Personal Performance To A Good Night's Sleep

      Study Was Commissioned To Better Learn The Effects Sleep Has On Daily Performance Issues


      News provided by

      Herobed

      Mar 27, 2017, 06:00 ET

      Share this article

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      HOUSTON, March 27, 2017 /PRNewswire/ -- A new national study reveals that 97-percent of Americans believe that a good night's sleep is important to help them perform at their best and getting enough sleep improves the quality of their life.

      The study was commissioned by the manufacturer of Herobed™, a new hybrid bed-in-a-box designed to help "everyday" heroes perform better, and conducted online by Harris Poll among more than 3,000 U.S. adults aged 18 and older.  The survey focused on how participants view the critical relationship between sleep, good health and the quality of life.

      The study also found that less than half of Americans (46%) gave credit to a comfortable mattress as a necessity for them to achieve a good night's sleep - indicating that the mattress may be the unsung hero of sleep.

      The results highlighted a distinct disconnect between the understanding of the power of sleep and the role a comfortable mattress can have in delivering restorative rest.

      The survey also zeroed in on other elements that people view as necessary contributors to a good night's sleep – proper room temperature (37-percent), a dark or quiet room (30-percent each) and comfortable pillows (28-percent).

      "We found it shocking that most people really don't understand how a mattress can directly impact quality of sleep, which we know can affect quality of life, performance and overall health," said Jeff Quinn, Herobed co-founder. "Armed with this knowledge, our goal with Herobed is to educate and spread awareness of the importance of sleep and its impact on everyday performance."

      Additional survey findings:

      • 64-percent of Americans believe a better night's sleep is more appealing than having better sex. Broken down by gender, 78-percent of women prefer a better night's sleep to better sex as opposed to 50-percent of men.
      • 65-percent of millennials would rather spend money on a vacation than a new mattress.

      "My brother and I have been in the mattress industry for more than 40 years combined, so we have come to understand it very well," said Mark Quin, co-founder of Herobed. "We have spent thousands of hours listening to consumers to understand what is most important about their sleep and their mattress so we have drawn from that experience to develop Herobed."

      Methodology:
      This survey was conducted online within the United States by Harris Poll on behalf of Herobed from February 28 to March 2, 2017 among 3,184 U.S. adults nationally, ages 18 and older. This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated.

      Herobed™ is a superior hybrid mattress designed to deliver an unprecedented sleep experience. Sold exclusively online, the convenient and affordable bed-in-a-box delivered directly to consumers. Herobed™ breaks through the "sea of sameness" in the mattress industry with its authentic website and social media movement designed to celebrate the unsung everyday heroes who strive to perform at their very best every day empowered by a good night's sleep. https://herobed.com/

      Contact:

      Kristi Delahanty  


      Steinreich Communications


      (212) 491-1600


      [email protected]

      SOURCE Herobed

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