Natural Grocers to Open Store in Wichita on Feb. 24

Wichita-Maize Community Sustains Its "Appetite" for Natural Food Choices

News provided by

Natural Grocers by Vitamin Cottage, Inc.

Feb 13, 2015, 10:40 ET

WICHITA, Kan., Feb. 13, 2015 /PRNewswire/ -- Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC) will open its second store in Wichita, Kansas, on Feb. 24. The store is located at 10520 W. 13^th St. N.

Natural Grocers will provide the active Wichita-Maize community with fresh produce that is only USDA Certified Organic as well as other healthy, affordable natural and organic groceries. The store will feature a mix of national brands and locally-grown, raised and manufactured products from Kansas in a small, friendly environment. Family-run Natural Grocers was built on the premise that "consumers should have access to affordable, high-quality foods and dietary supplements, along with nutrition knowledge, to help support their own health."

"We are excited to become the newest 'neighbor' in a community such as Wichita-Maize, which is very food- and health-oriented," said Kemper Isely, co-president of Natural Grocers and a member of the founding family. "Natural Grocers brings its customers natural and organic meat, produce and dairy from the highest-quality producers. We also offer extensive complimentary, science-based nutrition education programs for making informed health and nutrition choices."

Natural Grocers has 92 stores in 15 states, employing more than 2,000 people. As consumers increasingly seek out healthy, affordable shopping choices, Natural Grocers continues to expand its geographic footprint. The Wichita location is one of 18 Natural Grocers stores expected to open in fiscal year 2015.

Natural Grocers will be open 7 days-a-week. For more information, visit the Wichita-Maize store website, at naturalgrocers.com/store-locations/wichita-area-maize.

Grand Opening Celebration

A series of grand-opening celebrations, including cooking demonstrations, nutrition classes and food tastings featuring knowledgeable nutrition experts, will launch the Wichita-Maize store. The celebratory and educational activities will take place, from noon until 4 p.m. on the following dates and with the following themes:

Tuesday, Feb. 24: Opening Day with Cooking Demo and Nutrition Class
Saturday, Feb. 28: Block Party and Organic Fair
Saturday, March 7: Local Product Expo and Tasting Fair
Saturday, March 14: Spa Day Health Fair (2:00 pm – 6:00 pm)
Saturday, March 21: Gluten-Free Tasting Expo and Health Fair

Additional information and background on the nutrition speakers and experts can be found on the store's website. All events are complimentary and open to the entire community.

About Natural Grocers by Vitamin Cottage

Founded in Colorado by Margaret and Philip Isely in 1955, and celebrating its 60^th business anniversary, Natural Grocers (NYSE: NGVC) was built on the premise that consumers should have access to affordable, high-quality foods and dietary supplements, along with nutrition knowledge to help them support their own health. The family-run store has since grown into a successful national chain with locations across Arizona, Colorado, Idaho, Kansas, Missouri, Montana, Nebraska, Nevada, New Mexico, Oklahoma, Oregon, Texas, Utah, Washington and Wyoming, employing over 2,000 people. Although the company went public in July 2012, Isely family members continue to manage the company day to day, building on the foundation of their parents' business. Natural Grocers' popularity and success can be traced back to its founding principles: dedication to providing science-based nutrition education, exceptional customer service, the highest quality natural and organic products at affordable prices, supporting their communities and providing great jobs with excellent benefits and a living wage to their employees.