NicoBloc USA Officially Launched by Veteran Entrepreneur Kent Atherton
Atherton Acquires Exclusive U.S. Distribution Rights to Innovative Healthcare Product That Blocks Tar and Nicotine, Helping Smokers Quit Gradually
WILTON, Conn., June 30, 2015 /PRNewswire/ -- The Connecticut-based media advisory firm run by TV/digital marketing executive Kent Atherton has launched a wholesale distribution company to introduce U.S. consumers to NicoBloc, a simple, drug-free approach to quit smoking.
In successful field studies and market testing overseas, NicoBloc has proven to be one of the best-ever methods by helping people quit smoking while they are still smoking.
NicoBloc fluid is made from natural, food-grade ingredients and applied directly to the cigarette filter. This process helps block tar and nicotine from entering the body without a change in taste or loss of satisfaction.
NicoBloc was developed in Ireland and will be made in the U.S. It was initially used in corporate wellness (stop smoking) programs in the United Kingdom. The program achieved such unprecedented quit rates (50 percent+) among its participants, the inventors were inspired to make NicoBloc available as a consumer product to smokers worldwide.
NicoBloc provides a gradual tapering of the amount of nicotine consumed by the body. Just one drop of the product removes approximately 33 percent of the hazardous ingredients and starts the weaning process.
In the second week, two drops are used on each cigarette, which reduces the tar and nicotine by approximately 66 percent. By week three and onwards, three drops can be used to block up to 99 percent and this gradual approach allows taste buds to get accustomed to the gentle change and lessen the body's habitual nicotine dependency.
"Rarely does a product opportunity come along with the potential 'wow' factor to be readily embraced by millions of people who will benefit from its use," said Atherton, founder and CEO of Bloc Enterprises, LLC. "This may be the best method smokers in the U.S. now have to finally quit and those who may not want to right away can still help themselves reduce the most damaging effects of tar and nicotine in cigarettes by using NicoBloc."
NicoBloc will be available for purchase without a prescription through major drug retailers, convenience stores and supermarket chains beginning in October, 2015. NicoBloc is available to buy online by visiting www.nicoblocusa.com.
For more information, please visit www.nicoblocusa.com.
SOURCE NicoBloc USA
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