Last month, Nourie Heineke was selected to represent UK-based Paxman for the 2017 US rollout of its scalp cooling technology for women with breast cancer undergoing certain forms of chemotherapy.
"Paxman is the world's leading developer of scalp cooling technology. The technology is a new approach to treating hair loss, a devastating side effect of chemo," Heineke said. "The US market is a key growth area for Paxman and they needed a firm that devotes senior-level service to its clients."
Nourie Group is a business development communications firm, supporting chief marketing officers by helping them build market share, grow their customer base, and enhance shareholder value. The firm develops strategies that resonate with important audiences...customers, distribution channels, employees and investors, ultimately turning awareness into growth.
Heineke is a 30-year veteran of healthcare public relations industry. His experience includes medical associations and top-tier public relations agencies, including Burson-Marsteller, Ruder Finn (where Nourie and Heineke met) and Manning Selvage & Lee (now MSLGroup). His experience covers a broad range of health categories, including oncology, dermatology, neurology, diabetes, liver disease and gastroenterology.
Nourie Heineke Healthcare offers the kind of experience often found only at the largest healthcare agencies. Clients have a full range of services to choose from, including medical meeting presentations, peer-reviewed journal publications, FDA milestones and issues management.
The Stevens Group, an award-winning M&A firm in the communications industry, facilitated the venture.
Contact: Phil Nourie / 212-922-1226 / email@example.com
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SOURCE Nourie Group