Olmes and Biebuyck Real Estate Dream Team Utilize Non-Conventional Marketing Practices to Close Epic Calabasas Equestrian Estate Sale
CALABASAS, Calif., June 3, 2015 /PRNewswire/ -- Luxury Real Estate team Dana Olmes and Jeff Biebuyck of Ewing & Associates Sotheby's International Realty, are responsible for some of the most high-profile real estate transactions in the Calabasas, Hidden Hills and San Fernando Valley areas. The dynamic duo was instrumental in implementing creative marketing methods that resulted in the sale of the impressive Avalon Ranch Estate. www.danaandjeffluxuryhomes.com
Olmes' 28 years of real estate practice has made her one of the most knowledgeable veterans in her field. She has experienced divergent markets and a spectrum of correlating business factors, qualifying her to provide her clients with unsurpassed support and industry intelligence.
Biebuyck is a marketing genius. His ability to think outside of the traditional marketing box sets him above from the rest. He is innovative and is able to develop and execute unique marketing strategies that transcend all marketing platforms unlike anyone else in the competitive real estate industry. It was precisely his divergent thinking that resulted in the highest priced sale in Calabasas to date.
"I used to live in a development on the mountain ridge that overlooked the ranch, and while I would walk my dog in the morning, I would glance down and think, 'What can Dana and I do to get this listing and get it sold?" It was during these walks that Biebuyck formulated the marketing strategy for this property that involved shooting a "Lifestyle Video" using drones to capture the magnitude of the ranch and launch it with a digital marketing platform that would reach local, national and international buyers. "It was truly a unique property, and needed a certain angle in order to get the right person through the door," recalls Biebuyck. Eventually, the day came when the owner, ACADEMY AWARD® Winning director Jim Wilson (Dances With Wolves, Wyatt Earp, Swing Vote) called for a listing appointment. His first question was "What ideas do you have, outside of the box, that would get this property sold?" With Wilson's help directing, the video captured the attention of the daughter of a budding equestrian Olympic athlete who found the estate while searching "LA equestrian properties" and property and buyer were united.
The 6 bedroom, 4 bath Avalon Estate boasts an immaculate 16 stall barn with tack room, a day barn with turnout, sand arena, a 1 acre horse pasture, an irrigated pasture and miles of trails with direct access to riding trails in the Santa Monica Mountain Range. The custom built main house, approximately 7,500 sq. ft. and expansive guesthouse, sit on an impressive 90 acres of land with majestic views of the beautiful Santa Monica Mountains. The estate sold on May 15, 2015 for $13,950,000.
Simply known as Dana and Jeff, this top-producing team specializes in high-end properties ranging from $3 million to $15 million. Last year they closed over 40 deals totaling $85 million in sales.
Contact:
Jasmin Espada
818-521-3807
[email protected]
Brenda Herrera
626-841-3699
[email protected]
Video - https://youtu.be/0v5zLfp_y4A
SOURCE Dana and Jeff Luxury Homes
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