Pet Products Market (Pet Care, Food) Top Trends Studied in New 2016 Research Report

11 Mar, 2016, 01:00 ET from RnR Market Research

PUNE, India, March 11, 2016 /PRNewswire/ --

Market research report titled Top Trends in Pet Products; Exploring the pet care and pet food categories talks about Elevated interactions, Promoting health and wellbeing, Indulge me and Responsible ownership as the top four trends.

Complete report on pet products market trends covering pet care and pet food categories spread across 38 pages is now available at http://www.rnrmarketresearch.com/top-trends-in-pet-products-exploring-the-pet-care-and-pet-food-categories-market-report.html

As consumers increasingly liken their pets' needs to their own, the trends being seen in the human space are continuing to manifest themselves in the pet category. Facets of pet lifestyles including health, indulgence, and grooming are evolving in line with the trends and consumption behaviors being seen among their owners. Many of today's consumers are time-poor and continue to seek out solutions that can address this need. Owning a pet can be highly time-consuming, which is evident in that pet owners are eight percentage points more likely to rely on time-saving goods and services than other consumers. While positive reinforcement remains an important motivator for treating, the growing perception of animals as family members means that consumers are increasingly utilizing the treating process as another way to show their affection towards their pets.

The global pet products space (food and care) is being impacted by an increasing desire to treat animals as members of the family. This overarching behavior is impacting innovation trends, with factors such as premiumization, technological advancements, and health playing a leading role in shaping these trends and their future direction. The "Top Trends in Pet Products" market research report seeks to explore the key trends and future opportunities that are being shaped by the changing consumer behaviors and needs in the pet products space.

Consumer Insight: Data analyzed from consumer surveys delivers a clear picture of the global consumer in relation to the pet food and care categories.

Trends: Understand the key consumer and innovation trends impacting the global market and analyse the key implications across packaging, formulation, and positioning.

Innovation: See the best examples of innovation and recommendations for brands operating in the market.

Order a copy of Top Trends in Pet Products; Exploring the pet care and pet food categories market research report at http://www.rnrmarketresearch.com/contacts/purchase?rname=501577

On a related note, another research titled Pet Insurance in the UK - Key Trends and Opportunities to 2019 is the result of extensive research into the pet insurance category in the UK, covering the market dynamics, outlook and competitive landscape. It provides details of the market size and projections of gross written premium, and discusses market drivers and distribution trends. The report also provides an overview of key competitors in the category, with details of their performance and any strategic initiatives undertaken.

UK pet insurers delivered strong results in 2014. Claims inflation is a challenge as vet costs continue to rise. Pet premiums are heading towards GBP1.1 billion. Pet owners can arrange cover through a variety of channels. The market remains consolidated, but competition is growing. This report provides a comprehensive analysis of the UK pet insurance market. It provides historical data for the report's 2010-2014 review period and gross written premium projections for the report's 2015-2019 forecast period. It provides an overview of claims, market dynamics and market drivers. It discusses key distribution trends, deals and news in the category. It profiles key pet insurers and outlines key challenges facing them. Read more at http://www.rnrmarketresearch.com/pet-insurance-in-the-uk-key-trends-and-opportunities-to-2019-market-report.html

Explore more reports by Canadean at http://www.rnrmarketresearch.com/publisher/Canadean.html

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