Pro Football Hall Of Famer, Jerome Bettis, Teams Up With Stryker As Latest Brand Ambassador
Bettis Joins Stryker Orthopaedics' Athlete Roster to Promote Joint Health Awareness in 2016
MAHWAH, N.J., March 21, 2016 /PRNewswire/ -- Today, Stryker Orthopaedics announced its latest collaboration with Pro Football Hall of Famer and 2006 Super Bowl Champion, Jerome Bettis. The former Pittsburgh Steelers running back will serve as a company spokesperson throughout 2016, spreading the message of joint health and the importance of mobility to people across the country.
After thirteen years of playing professional football and enduring high levels of physical impact on his body, Bettis is no stranger to joint pain. As a spokesperson for Stryker, he will share his personal experience of dealing with joint pain, while also encouraging other joint pain sufferers to make a move and learn about various treatment options that are available to them.
"When I woke up and realized that my knee was bothering me from a simple game of catch with my kids or playing a round of golf, I knew that I needed to address this problem," said Jerome Bettis, retired NFL player. "Through my new relationship with Stryker, I want to share my personal story so people better understand that there are options to help get them back to their active lifestyle."
A significant 89% of former NFL players who participated in a recent survey said they suffer from aches and pains on a daily basis.1 As former athletes, many players want to continue to lead an active lifestyle and take up the sport of golf as a way to keep moving – including Bettis.
"We're excited to add Jerome Bettis to the Stryker team," said Bill Huffnagle, President, Reconstructive Division, Stryker. "As both a sufferer of joint pain and an avid golfer, he aligns perfectly with our PGA TOUR sponsorship. We're thrilled to be working with 'The Bus,' as we have seen positive association between our ever-inspiring athletes and the Stryker brand. We're excited to see what's to come in 2016 and beyond."
The former Pittsburgh Steelers Running Back is one of the best of all-time in the NFL. Bettis was recently inducted into the Pro Football Hall of Fame in 2015 and was the recipient of the Walter Payton Man of the Year Award in 2001 for his work with his charity "The Bus Stops Here Foundation." 2006 Super Bowl XL champion, Bettis is one of the National Football League's most popular retired players, the sixth best rusher of all-time and a six-time Pro Bowl selection. Currently Jerome serves as a Studio analyst for ESPN on all their main shows Sports Center, Numbers Never Lie, and NFL Live.
Jerome Bettis joins veteran Stryker Ambassadors and Professional Golfers, Fred Funk and Hal Sutton as advocates for the brand. Stryker, the "Official Joint Replacement Products of the PGA TOUR and Champions Tour" will continue its commitment to joint health in 2016 and engage with golf fans around the U.S. by activating at key PGA TOUR® and Champions Tour events with the Stryker Mobility Zone. For a full list of tournaments stops please visit: www.StrykerChallenge.com.
About Stryker:
Stryker is one of the world's leading medical technology companies and together with our customers, we are driven to make healthcare better. The Company offers a diverse array of innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine, which help improve patient and hospital outcomes. Stryker is active in over 100 countries around the world. Please contact us for more information at www.stryker.com.
About PGA TOUR:
The PGA TOUR is the world's premier membership organization for touring professional golfers, co-sanctioning more than 130 tournaments on the PGA TOUR, Champions Tour, Web.com Tour, PGA TOUR Latinoamérica, Mackenzie Tour-PGA TOUR Canada and PGA TOUR China.
The PGA TOUR's mission is to entertain and inspire its fans, deliver substantial value to its partners, create outlets for volunteers to give back, generate significant charitable and economic impact in the communities in which it plays, and provide financial opportunities for TOUR players.
Worldwide, PGA TOUR tournaments are broadcast to more than 1 billion households in 226 countries and territories in 32 languages. Virtually all tournaments are organized as non-profit organizations in order to maximize charitable giving. In 2014, tournaments across all Tours generated a record $140.5 million for local and national charitable organizations, after surpassing $2 billion in all-time charitable contributions early in the year.
The PGA TOUR's web site is PGATOUR.COM, the No. 1 site in golf, and the organization is headquartered in Ponte Vedra Beach, FL.
SOURCE Stryker Orthopaedics
Share this article