Project Pride Moves Full Throttle Ahead!

Jonathan "Lil J" McDaniel (aka DWAYNE doll) has been appointed official Ambassador for Project Pride.  McDaniel, as acting role model, will speak to kids after each performance to inspire them to strive for their personal best.  He will also go live on youstream every Sunday to chat with kids via Facebook and Twitter, in order to continue his inspirational coaching and answer any questions the kids may have.

KW Music and Entertainment, LLC is distributing the live music recordings by the Rock Star Madness Band.  In addition, KW Music and Entertainment has also joined forces with Nottinghill Publishing to operate as their publishing administrative arm. The move will serve to further expand the reach of the music to multiple licensing domestic and international opportunities for all music related properties.

The "Proud" music video has been serviced to national and regional video outlets as well as YouTube.  Additionally, a spectacular 3D music video release of "Proud" will be available this November in conjunction with Tao Creative, and will be among the first videos serviced to 3D channels worldwide.

Bruce Walker, Executive Vice President, Music and Entertainment of KW Music and Entertainment, LLC comments:  "It is our intent to develop content that has a creative edge and will utilize all forms of technology to enable us to deliver both the content and our message throughout all entertainment formats. 3D viewing will become increasingly important as more channels are available and the development of affordable flat screen technology becomes more accessible. This is why we feel it is important to have a 3D focus on every visual aspect of our content development."

Fans may also view Rock Star Madness tour dailies and get up-close-and-personal with the Rock Star Madness Band on Livestream.  Please access by visiting http://new.livestream.com/kenyasworld/events/1617679.  A second Rock Star Madness Band single and video will be recorded and shot this December, with plans for release during Black History Month in February 2013. A series of live performance events and a new tour will kick off in NY to celebrate Project Pride during Black History Month.

The Rock Star Madness Band features Hannah Montana star Shanica Knowles as Kenya, Ryan McDaniel as TJ (Kenya's boyfriend), Kia Hampton as Denise (Kenya's best friend) and Jonathan McDaniel as Dwayne (TJ's cousin). The Rock Star Madness Band is set to perform live, visit schools, conduct community events, and make in-store appearances to promote the Project Pride initiative. The group is clearly on a mission.

The Kenya Doll is an African American treasure deep in rich cultural history and significance, which is set to re-launch this November. It was originally launched in 1992 to provide girls of color with a toy that accurately reflected their appearance, and that could be used to instill self-esteem, along with pride in heritage and community. It became the hottest doll for African American girls, selling over 4 million dolls, as it captured every little brown girl's heart, while also enjoying strong universal appeal.

The Rock Star Madness Band features Kenya and her extremely creative friends performing music that represents their lifestyle, fits their flare for fashion and popular culture, and lyrically spreads a positive message. The Rock Star Madness Band will continue to release hot, new videos, CD's and DVD's which are electrified by their live performances in spreading Kenya's Project Pride. Also, Project Pride has a blog to closely interact with fans and share news and project updates.  The Rock Star Madness Tour was produced by The Frontrunnaz, choreographed by Flii Stylz and directed by Carlos Ramos, Jr.

The Rock Star Band is excited to have VMA Award  winner, Anwar "Flii Stylz" Burton onboard. The young choreographer is still flying high from winning a "Moon Man" at MTV's 2012 Video Music Awards for Best Choreography for Chris Brown's "Turn Up The Music."  He's also been nominated for the 2012 World Dance Awards for Chris Brown's "She Ain't You" for "Outstanding Choreography Music Video" and "Outstanding Choreography Television Live Performance."   Flii has been tapped as Creative Director for Chris Brown's new label CBE and has worked with Madonna, Beyonce, Usher, Jennifer Lopez, Black Eyed Peas and Missy Elliott among others.

The Kenya Doll re-launch provides an opportunity to create a cultural movement and awareness for African American children, Hispanic children and multi-cultural children in giving them the foundation of pride within family and community. For more information, please visit kenyasfriendshipclub.com/videos.

*The Rockstar Madness Band is available for press.

SOURCE Kenya Doll