Pure Hospitality Solutions Increases Focus On Partnerships to Develop Oveedia
Race between Google and Big Four, Gives Cause for PURE's Central America-Caribbean OTA to Be Ripe for Future Acquisition
LAS VEGAS, Feb. 25, 2015 /PRNewswire/ -- Pure Hospitality Solutions, Inc., (OTC: PNOW) announced today, that the Company has made stronger relationships, to ensure that its FROL booking engine is given new life as Oveedia, the anticipated Central-America-Caribbean Online Travel Agency (OTA) to be launched in Costa Rica later this year.
"Take a serious look at the OTA market," commented Melvin Pereira, President of Pure Hospitality Solutions, Inc. "One would not ask why, but rather urge us to pay close attention to the revamp of FROL. The reason is simple. Central America and the Latin countries of the Caribbean, currently appear to lack a centralized OTA. With OTA acquisitions now appearing to be back in the spotlight, being on the ground and having tested the platform in Costa Rica, we believe we have a strong competitive advantage."
Management points to the primary growth model of Expedia, Priceline, Orbitz Worldwide and Travelocity – suggesting that acquisition of region specific OTAs contributes to their dynamic reach. However, with Expedia's recent $1.3 Billion move to acquire Orbitz – noted as more of a "survival" tactic, given Google's recent encroachment into the space – management expects other acquisition opportunities to follow. This may particularly be the case along the roads seemingly less traveled, such as the larger portions of those nine countries making up the Central America-Caribbean region.
Mr. Pereira concluded, "We're putting much thought into client-partner/investment-partner relationships to help ensure that Oveedia's soft launch target date is attainable. We've increased our concentration and participation in Oveedia's development; anticipating it to be the most socially integrated OTA system available to the Latin travel markets."
About Pure Hospitality Solutions, Inc.
PURE provides proprietary technology, marketing solutions and branding services to hotel operators and condominium owners. The Company's vision is to build competitive operations in the areas of (i) online marketing and hotel internet booking engine services, (ii) hotel branding and, (iii) own, operate and in some instances develop, boutique hotels under the new, "by PURE" brand.
PR Links:
PURE Website: http://www.purenow.solutions/
PURE PNOW Ticker Info: www.purenow.solutions/pure-investors-relations/
PURE FROL Case Study: http://www.purenow.solutions/frol-case-study/
PURE Oveedia Access: http://www.oveedia.com/
PURE Tripadvisor Central America Analysis: http://www.purenow.solutions/wp-content/uploads/2015/01/Tripadvisor.jpg
PURE Press – New Online Hotel Booking Engine Oveedia: http://www.purenow.solutions/oveedia/
PURE Press – New Online Hotel Booking Engine: http://www.purenow.solutions/new-online-hotel-booking-engine/
Related Links:
Pure Hospitality Solutions, Inc. Pinterest: http://www.pinterest.com/purehss/
Pure Hospitality Solutions, Inc. Bahia-Encantada: http://www.purenow.solutions/Videos/PURE.mp4
Pure Hospitality Solutions, Inc. Facebook: https://www.facebook.com/PUREnow
Pure Hospitality Solutions, Inc.Twitter: https://twitter.com/purehss
Pure Hospitality Solutions, Inc.Google +: https://plus.google.com/+PurenowSolutionsplus/
Pure Hospitality Solutions, Inc LinkedIn: https://www.linkedin.com/company/pure-hospitality-solution
Safe Harbor Statements in this news release that are not historical facts, including statements about plans and expectations regarding products and opportunities, demand and acceptance of new or existing products, capital resources and future financial results are forward-looking. Forward-looking statements involve risks and uncertainties which may cause the Company's actual results in future periods to differ materially from those expressed. These uncertainties and risks include changing consumer preferences, lack of success of new products, loss of the Company's customers, competition and other factors discussed from time to time in the Company's filings with the Securities and Exchange Commission.
SOURCE Pure Hospitality Solutions, Inc.
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