Qihu 360 patent reveals new type of Smartphone adopting new design of frameless screen

BEIJING, April 11, 2015 /PRNewswire/ -- On January 21^st, 2015 China State Intellectual Property Office website  (http://www.sipo.gov.cn/) published relevant patent information. According to that, in the middle of last year, Yulong Coolpad Company applied a patent involving frameless mobile phones. Using this new type of Smartphone can make "frameless screens" come true. And it is told by the insiders that this patent will be applied in a new type of Smartphone which is being launched corporately by both Qihu 360 (NYSE: QIHU) and Yulong Coolpad.  This means the Smartphone launched by those two companies will be equipped with a frameless screen visual effect.

According to the patent literature, this patented technology can render the visual effect of a Smartphone's screen to be frameless through a manufacturing process while displaying a frameless visual effect to users. Smartphones adopting this patent will possess larger screen proportion than present narrow-frame Smartphones launched by some Smartphone manufacturers. So this way, this can bring users better user experience.      

An unnamed phone engineer introduced a recent Smartphone that cannot fully realize a "frameless" screen. Current phone manufacturers can just innovate technologically on the basis of narrow frames. Taking Huawei P8 that will be launched in mid-April and LETV mobile phone as examples. These two phones both adopt narrow-frame designs where users still can see the black frames of the mobile phone screen. However, if the new Smartphone launched by Qihu 360 (NYSE:QIHU) utilizes that patent, then this new type of smartphone can completely realize "frameless screens" for the user's visual experience.

As far as we know, the "frameless screen" has become the key of new arm race among Smartphone manufacturers. Besides Qihu 360 (NYSE:QIHU), Sharp and other mainstream phone manufacturers all invest massive research and development power on the "frameless screen" in hope that it is a main selling point in the future.

Last December, Qihu 360 (NYSE:QIHU) and Yulong Coolpad announced that they would establish a joint venture company to move into the Smartphone industry. At present, these two companies corporately launching a new Smartphone is still on the way. The specific configuration and launch time is unknown. But according to Zhou Hongyi, Chairman of the Qihu 360 board of directors, who has publicly disclosed information: 360 new Smartphone will be equipped with the hardware configuration of the intelligent mobile phone products.

SOURCE Qihu 360