GREENWOOD VILLAGE, Colo., Feb. 7, 2017 /PRNewswire/ -- Red Robin team members from around the country combined their powers in a big way to support St. Jude Children's Research Hospital! The casual dining restaurant chain designed 300 super hero-themed capes with inspirational messages to help patients feel invincible as they endure treatment to conquer childhood cancer and other life-threatening diseases.
"Corporate social responsibility is at the core of Red Robin's business strategy and we've always believed in giving back to the communities that we serve," said Jonathan Muhtar, senior vice president and chief marketing officer at Red Robin. "Our team took great pride in working together to provide the children at St. Jude with an uplifting chance to step away from their rigorous treatment schedules and enjoy the simple pleasures of being a kid."
The capes were hand-crafted by Red Robin team members at the company's annual leadership conference in Las Vegas and sent directly to St. Jude Children's Research Hospital's headquarters in Memphis, Tenn. Red Robin is also rewarding these super heroes with an extra special treat. From now through the end of the year, any St. Jude patient who wears their cape to a Red Robin restaurant can enjoy a free kid's Bottomless Root Beer Float during their visit.
For more information about Red Robin or to find the nearest restaurant, visit www.redrobin.com.
About Red Robin Gourmet Burgers, Inc. (NASDAQ: RRGB)
Red Robin Gourmet Burgers, Inc. (www.redrobin.com), a casual dining restaurant chain founded in 1969 that operates through its wholly-owned subsidiary, Red Robin International, Inc., and under the trade name, Red Robin Gourmet Burgers and Brews, is the Gourmet Burger Authority™, famous for serving more than two dozen craveable, high-quality burgers with Bottomless Steak Fries® in a fun environment welcoming to guests of all ages. At Red Robin, burgers are more than just something guests eat; they're a bonding experience that brings together friends and families, kids and adults. In addition to its many burger offerings, Red Robin serves a wide variety of salads, soups, appetizers, entrees, desserts and signature beverages. Red Robin offers a variety of options behind the bar, including its extensive selection of local and regional beers, and innovative adult beer shakes and cocktails, earning the restaurant a VIBE Vista Award for Best Beer Program in a Multi-Unit Chain Restaurant. There are more than 550 Red Robin restaurants across the United States and Canada, including Red Robin Express® locations and those operating under franchise agreements. Red Robin… YUMMM®! Connect with Red Robin on Facebook, Instagram and Twitter.
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SOURCE Red Robin Gourmet Burgers, Inc.