RefME Launches New Premium Products Featuring Integration with Microsoft Word and OCR Technology

LONDON and NEW YORK, May 17, 2016 /PRNewswire/ --

Popular reference management tool for university students integrates with Microsoft, increasing growth in the UK, US, Australia, and Canada 

RefME Ltd., leading digital reference management tool known for growing faster than Twitter, Facebook and Pinterest in their first 12 months, today announced its student and institute offerings: RefME Plus and RefME Institute. RefME Plus is being rolled out for students through individual subscriptions and includes new advanced features such as RefME for Word, the first reference management tool to be integrated into Word 365, Photo Quotes which uses OCR technology to capture research and, folder organisational functionality. RefME's institutional offering, RefME Institute gives institutions a site license of RefME Plus, smart discovery service integration, library support and basic analytics.

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Aligned with RefME's mission to remove the pain of citations and use its data for good, the new premium offerings continue to demonstrate RefME's innovative approach and solution to reference creation and management. With usage in over 14,000 Institutes, RefME believes the additional paid features will help students do better research and ultimately, support those who want to do more outside of just creating and exporting citations.

RefME Plus features include:

• Integration with Microsoft Word 2016 for Windows and Mac or Word for iPad that allows users to add in-text citations and keep bibliographies updated within the document while writing
• Photo Quotes that uses OCR technology to turn printed text into digital text with a smartphone camera and save it as a quote
• Folders (coming soon): an organisational feature that enables users to rearrange projects or drag-and-drop them into folders to keep citations organised.

"RefME wants to improve the way it helps serve the research needs of students globally and enhancing our offering is a critical step towards that," says Tom Hatton, CEO and co-founder, "The introduction of our b2c and b2b products is an exciting time for both us and our customers. We've worked really hard with institutes from around the world and learnt so much in building these new products. Given the large uptake across our key markets in the UK, United States, Australia and Canada, we are confident that our learnings have paid off, providing students with the product they need and want."

As a cloud-based solution, RefME Institute integrates easily with other institutional platforms and is accessible via single sign-on authentication, empowering entire university communities to improve the student learning experience. The institutional license includes all new RefME Plus features and supports all institutional referencing styles, setting RefME apart from other traditional reference management tools.

"By working with RefME, in support of their Microsoft Word 2016 citation add-in, we are helping millions of students around the world to seamlessly integrate RefME's citation web service directly into Microsoft Word via the Office Store. And with RefME for Word being developed in JavaScript, the same add-in works in Microsoft Word 2016 for Windows, Mac and iOS," says Liam Kelly, General Manager, Developer Experience, Microsoft UK.

RefME is set to announce an additional funding round, tech partnerships and more premium features shortly that will significantly impact prospects long term.

Jay Varkey, Group Executive Director of GEMS and also Director of the Varkey Group Limited, said, "RefME is an astonishing success story with over a million users globally. The new plans mean they can continue to improve and expand the research and writing journey of students and institutions around the world."

Pricing and Availability 
RefME Plus is available through subscription for £24.99/$32.99 on the RefME.com web platform and via our IOS and Android apps. RefME Institute is accessible to students and staff across entire institutions via Shibboleth authentication, and supports all specific institutional styles. RefME Institute is highly cost effective improving the research and writing experience. More information is available at RefME Plus and RefME Institute.

About RefME 
RefME Ltd. is a multi-platform tool that automates the citation, reference list and bibliography process in over 7,500 citation styles including Harvard, MLA and APA. It's the world's leading and most accurate citation generator and management tool that allows users to cite any source with a click via web platform or mobile app. Founded in 2014, RefME is a privately held company headquartered in London, UK and winner of best British mobile startup in 2015. RefME has over a million loyal users globally and 15 institutional partners within the UK and US. For more information, please visit RefME's website or follow on Twitter (@GetRefME) and Facebook (http://www.facebook.com/RefME).

Media Contact

Alanna Fallis
Communications Officer
[email protected]

SOURCE RefME Ltd.