RockCityClub.com 'Social Music Network' Launches and Offers Fresh Alternative to American Idol, MySpace, YouTube for Millions of Artist Hopefuls and Music Fans Around the World

LAS VEGAS, Oct. 20, 2011 /PRNewswire/ -- RockCityClub.com (http://www.rockcityclub.com), the breakthrough creator of the world's first "Social Music Network" dedicated to helping independent music artists and bands be heard and have the chance to get discovered, went LIVE October 18, 2011. The online platform will offer millions of aspiring artists a fresh alternative to shows such as "American Idol," "X Factor" and "The Voice," where only a lucky few make it onto national television. RockCityClub.com is a one-stop shop that focuses on the millions of undiscovered artists and bands and provides them with the tools to break through the clutter and build strong, engaged fan bases.

Rockrena Inc. and the RockCityClub.com website is the brainchild of serial entrepreneur Jack Wishna, who set the record for the largest entertainment contract in Las Vegas history by creating Wayne Newton's contract with The Stardust Resort & Casino at $250 Million, brought Michael Jackson back to the U.S. in 2006 from exile, and was instrumental in launching the Trump International Hotel & Towers with Donald Trump. The established team of industry veterans behind RockCityClub.com also includes: Co-Founders Brian Silver and Ofek Hayon; Nyhl Henson, Founder, CMT, Nickelodeon, MTV; Stacy Haitsuka, Founder of the NETZERO company; software pioneer Chris Murray; Michael Dann, previously the Head of Programming at CBS Television; and Don Kirshner, the legendary and iconic music promoter who passed away earlier this year.

"Everyone looks at discovering talent from what they see -- 'American Idol,' 'X Factor,' 'The Voice,' 'MySpace,' 'YouTube.' It's crowded and all are looking for a needle in the haystack," said Jack Wishna. "What we do at RockCityClub.com is take care of the haystack." The idea is to target musical performers and acts struggling to be discovered. "American Idol" will fill a stadium with auditioning acts, but the producers might take only a half-dozen performers out of the group to Hollywood. RockCityClub.com targets the thousands of would-be performers left undiscovered.

RockCityClub.com offers stand-out artists on the site access to some of the most legendary producers in the music business to help them develop their careers, including Phil Ramone and Ron Dante. These are only two members of the elite "Producers' Circle" behind Rock City Club. "Our producers and songwriters have won a whopping 120 Grammy Awards, produced 210 Top 40 songs and 61 #1 hits among them. We're going to dominate the undiscovered talent marketplace," said Wishna.

Talent can submit their music and videos online from anywhere on the planet, then be evaluated, developed and marketed by RockCityClub.com and the "Producers Circle," who've powered the careers of such mega-stars as ELTON JOHN, BRUCE SPRINGSTEEN, MADONNA, PAUL MCCARTNEY, JUSTIN TIMBERLAKE, CHRISTINA AGUILERA, USHER, JAY-Z, GWEN STEFANI, LINKIN PARK, AEROSMITH, and more.

As artists gain a following, RockCityClub.com will offer the most popular performers a chance to showcase their talents during LIVE televised concerts at the Palms Resort and Casino in Las Vegas.

"Artists and band members get powerful features to build a huge fan base, shape and sell music globally, drive fans to their events, utilize virtual promotion teams, and sync activities with all social music networks," explains Brian Silver.

RockCityClub.com will offer music fans an exclusive destination to experience fresh music they may not hear anywhere else - since most of the major music sites are now heavily dominated by the mainstream acts. Through its Facebook app, RockCityClub.com will connect with music fans on Facebook and Twitter by offering them the tools to organize all of their music for free without leaving the social networks or having to sign up for any other sites. Artists/ bands will have their music automatically sent to Facebook users who listen to established artists with a similar sound through "push technology," creating a dramatic fan base accelerator for acts looking to build a following. RockCityClub.com connects to all social media through its sophisticated technology.

RockCityClub.com will bring together music fans from around the world to engage in some healthy competition through mobile/social networking to promote their favorite undiscovered talent. "There is a gaming element to this that keeps fans coming back," says Stacy Haitsuka, a co-founder in NetZero and a Rockrena Inc. board member. "The focus is to keep fans involved with the website."

"Rock City Club is positioned to set the new industry gold standard for discovering, promoting and distributing new music content around the world," said Jack Wishna. "Rock City Club will change the music industry. It will change the way artists are launched, and how their music is promoted and distributed. It will also change the way fans discover new music."

Rock City Club will offer more value and real results than its rivals. "There are a lot of firms who do a little of what we do, but there's not one firm that does everything we do," explains Jack Wishna. "We took a broken model, found ways to fix it and enhance the experience for the artists and the fans."

Media contact:

Emily Klimas
Rockrena Inc.
Public Relations and Communications Manager
702-529-0158
[email protected]  

For more information, log on to:
Website: http://www.rockcityclub.com
Facebook: http://www.facebook.com/rockcityclub
Twitter: http://twitter.com/rockcityclub  
YouTube: http://www.youtube.com/rockcityclub

This press release was issued through eReleases(R).  For more information, visit eReleases Press Release Distribution at http://www.ereleases.com.

SOURCE Rock City Club