Russian Epic Attraction To Be Released In IMAX® Theatres In Russia And Select International Territories Beginning January 27, 2017

Jan 28, 2016, 07:30 ET from IMAX Corporation

LOS ANGELES, Jan. 28, 2016 /PRNewswire/ -- IMAX Corporation (NYSE: IMAX) today announced that the Russian-language film, Attraction, from Art Pictures Studio and Vodorod Studios will be digitally re-mastered in the immersive IMAX format and released in IMAX® theatres in Russia and select international markets starting Jan. 27, 2017.

Marking the fourth Russian-language film to be released in IMAX, Attraction is directed by Fedor Bondarchuk, who also produced, along with Dmitry Rudovsky, Mikhail Vrubel and Alexander Andryuschenko. Attraction is the second film from acclaimed director Bondarchuk to be digitally re-mastered for the IMAX format after the record-breaking Stalingrad, which was produced by Alexander Rodnyansky and was the first Russian-language film ever to be released in IMAX and stands as the highest-grossing film of all time in Russia.

"After teaming up with Team IMAX for the first time on Stalingrad, I am thrilled to announce our next project – Attraction – in IMAX," said Bondarchuk. "With this film, we want to give audiences a chance to erase all borders of perception and to immerse completely into the story as only seen through the IMAX Experience®."

"We are excited to partner again with Fedor Bondarchuk on this thrilling new Russian-language epic Attraction," said Greg Foster, Senior Executive Vice President, IMAX Corp. and CEO of IMAX Entertainment. "Local-language productions continue to be an important part of the IMAX business, especially now in Russia with what will likely become one of the most anticipated local films of 2017."

The IMAX® release of Attraction will be digitally re-mastered into the image and sound quality of The IMAX Experience® with proprietary IMAX DMR® (Digital Re-mastering) technology. The crystal-clear images, coupled with IMAX's customized theatre geometry and powerful digital audio, create a unique environment that will make audiences feel as if they are in the movie.

About Attraction

An unidentified falling object from outer space changes our view of humanity and life beyond Earth. As local residents of a Moscow residential district gather to see the fallen object, it forces mankind to question existing civilization and the potential for learning more.

Attraction, from Art Pictures Studio and Vodorod Studio, is directed by Fedor Bondarchuk and produced by Bondarchuk, Dmitry Rudovskiy, Mikhail Vrubel and Alexander Andryuschenko. The film features an all-star Russian cast including Alexander Petrov, Irina Starshenbaum, Rinal Mukhametov and Oleg Menshikov.

About Art Pictures 

Art Pictures Studio is a major Russian film-making company that operates both in the domestic and international market. Founded by Fedor Bondarchuk and Dmitry Rudovskiy, the studio is part of the Art Pictures Group. Art Pictures Studio's productions include: Fedor Bondarchuk's Stalingrad, an unrivaled box office success in Russia; Roman Prygunov's Soulless (Dukhless); Dunya Smirnova's Two Days (Dva Dnya); Rezo Gigineishvili's Heat (Zhara); The 9th Company (9 Rota), which became Fedor Bondarchuk's debut as a director; and many more. Art Pictures Studio's releases in 2015 included Battalion, a war drama set in WWI; Soulless-2, a sequel to Soulless; Heart of the Warrior (Sertsa Voina), an animated film; comedies Bartender (Barmen) and Hunting the Groom (Srochno Viydu Zamuzh), as well as sports drama The Warrior (Voin). In 2016, Art Pictures Studio will release psychological thriller, Queen of Spades by Pavel Lungin; the animated film, Legend of the Golden Dragon; and comedies, Anyone But Them and Rating. While working on its projects, Art Pictures Studio gladly collaborates with the leading Russian and international film-making companies and TV channels, such as Sony Pictures, Universal, Columbia Pictures, Kinoslovo, Non-stop Production, STS, All-Russia State Television and Radio Broadcasting Company, and others.

About IMAX Corporation
IMAX, an innovator in entertainment technology, combines proprietary software, architecture and equipment to create experiences that take you beyond the edge of your seat to a world you've never imagined. Top filmmakers and studios are utilizing IMAX theatres to connect with audiences in extraordinary ways, and, as such, IMAX's network is among the most important and successful theatrical distribution platforms for major event films around the globe.

IMAX is headquartered in New York, Toronto and Los Angeles, with offices in London, Tokyo, Shanghai and Beijing.  As of September 30, 2015, there were 1,008 IMAX theatres (887 commercial multiplexes, 19 commercial destinations and 102 institutions) in 66 countries. On Oct. 8, 2015, shares of IMAX China, a subsidiary of IMAX Corp., began trading on the Hong Kong Stock Exchange under the stock code "HK.1970."

IMAX®, IMAX® 3D, IMAX DMR®, Experience It In IMAX®, An IMAX 3D Experience®, The IMAX Experience® and IMAX nXos® are trademarks of IMAX Corporation. More information about the Company can be found at www.imax.com. You may also connect with IMAX on Facebook (www.facebook.com/imax), Twitter (www.twitter.com/imax) and YouTube (www.youtube.com/imaxmovies).

This press release contains forward looking statements that are based on IMAX management's assumptions and existing information and involve certain risks and uncertainties which could cause actual results to differ materially from future results expressed or implied by such forward looking statements. These risks and uncertainties are discussed in IMAX's most recent Annual Report on Form 10-K and most recent Quarterly Reports on Form 10-Q.

For additional information please contact:

Business Media:

IMAX Corporation – New York

Ann Sommerlath

212-821-0155

asommerlath@imax.com

 

Sloane & Company – New York

Whit Clay

212-446-1864

wclay@sloanepr.com

 

Investors:

IMAX Corporation – New York

Jessica Kourakos

212-821-0110

jkourakos@imax.com

 

Entertainment Media:

Principal Communications Group – Los Angeles

Melissa Zuckerman/Paul Pflug

323-658-1555

melissa@pcommgroup.com

paul@pcommgroup.com

 

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SOURCE IMAX Corporation



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