Statement From Academy Of Nutrition And Dietetics Foundation On New 'Kids Eat Right' Nutrition Education Campaign

CHICAGO, March 13, 2015 /PRNewswire-USNewswire/ -- The Kids Eat Right initiative of the Academy of Nutrition and Dietetics Foundation is collaborating on a nutrition education campaign to raise awareness that the diets of America's kids are lacking in three important components– dairy, calcium and vitamin D.

As part of this nutrition education initiative, the Kids Eat Right logo will appear on KRAFT Singles packaging, identifying the brand as a "proud supporter" of Kids Eat Right and encouraging parents to visit www.KidsEatRight.org/cheesyfacts for tips to help kids get more vitamin D and calcium.

Contrary to recent published reports, this collaboration does not constitute any endorsement or nutritional seal of approval by the Academy, its Foundation or Kids Eat Right. The Academy Foundation does not endorse any products, brands or services. The Kids Eat Right logo on KRAFT Singles packaging identifies the brand as a proud supporter of Kids Eat Right. It also serves to drive broader visibility to www.KidsEatRight.org, a trusted educational resource for consumers.

The Academy and our Foundation deeply appreciate all supporters of Kids Eat Right, including KRAFT Singles, in raising awareness of the nutrient deficiencies in our children's diets and finding solutions to overcome them. This collaboration aligns with the purpose of Kids Eat Right to provide nutrition information and resources, both directly to the public and through registered dietitian nutritionists who work with schools and communities to improve kids' healthy eating and lifestyle practices.

In the coming months, Kids Eat Right will be releasing more information on the new collaboration including web content and kid-friendly recipes.

The Academy of Nutrition and Dietetics Foundation is a 501(c)3 charity devoted exclusively to nutrition and dietetics. It funds scholarships and awards, public awareness and research projects and the Academy strategic initiatives, and is the largest provider of scholarships and awards in the field of dietetics. The Foundation's mission is advancing public health and nutrition utilizing the expertise of registered dietitians. Visit the Academy Foundation at www.eatright.org/foundation.

The Academy of Nutrition and Dietetics is the world's largest organization of food and nutrition professionals. The Academy is committed to improving the nation's health and advancing the profession of dietetics through research, education and advocacy. Visit the Academy at www.eatright.org

SOURCE Academy of Nutrition and Dietetics Foundation