Ticketmaster Launches Ticketing App for Facebook Timeline
-App Leverages People's Shared "Listens" to Suggest Recommended Events-
LOS ANGELES, Jan. 18, 2012 /PRNewswire/ -- Ticketmaster, a Live Nation Entertainment company, today unveiled a fully functioning ticketing app on Facebook Platform. In the store, fans will find the most comprehensive destination for music and live entertainment. Fans will be able to browse events, view events their friends are attending, read reviews, build their own upcoming show list by using the "I want to go" feature, RSVP to let their friends know which events they are attending and purchase any Ticketmaster ticket directly, without ever leaving Facebook.
The app delivers highly personalized suggestions in "Recommended Events" by integrating the "Listens" that people have chosen to share on Facebook from music services like Spotify and based off of the artists and teams they have chosen to Like.
"Spotify's social integration with Facebook already gives music fans the ability to discover, enjoy and share more music than ever before. The integration of Spotify into Ticketmaster's "Recommended Events" takes this to the next level, creating a seamless experience for music fans, from discovery and sharing to the fun and excitement of the live event," said Marc Hazan, global head of deal operations, Spotify.
The Ticketmaster app enables enhanced discovery of live entertainment through sharing on Facebook Timeline. The ability to indicate "I want to go" and "I just bought tickets" will help friends connect on the shows they want to attend and the shows they have purchased tickets. Fans can use their existing Ticketmaster login to purchase tickets on Facebook. After purchase, the Ticketmaster Facebook app has convenient, built-in features that allow fans to easily share with their friends what events they are attending.
"Our team is obsessed with fulfilling Ticketmaster's vision to integrate social into each fan touch point, extending the fun and excitement of live entertainment and enriching these experiences by making them even more social," said Kip Levin, executive vice president of eCommerce, Ticketmaster. "The Ticketmaster app on Facebook reaches our fans, in their social space where they already spend time, provides them another convenient ticket purchasing option and enables us to present them the most relevant suggestions for upcoming events."
Ticketmaster worked with Minneapolis-based 8th Bridge to deliver this app, the only fully functioning, comprehensive ticketing app on Facebook.
To see a video of the Ticketmaster ticketing app on Facebook, please visit: http://www.youtube.com/watch?v=kZg-9P0oF50&feature=youtu.be
With operations spanning 19 countries, Ticketmaster is the world leader in event ticketing and ranks among the top five eCommerce sites globally. Ticketmaster is a division of Live Nation Entertainment. Live Nation Entertainment is the world's leading live entertainment and eCommerce company, comprised of four market leaders: Ticketmaster.com, Live Nation Concerts, Front Line Management Group and Live Nation Network. Ticketmaster.com is the global event ticketing leader and one of the world's top five eCommerce sites, with over 26 million monthly unique visitors. Live Nation Concerts produces over 20,000 shows annually for more than 2,000 artists globally. Front Line is the world's top artist management company, representing over 250 artists. These businesses power Live Nation Network, the leading provider of entertainment marketing solutions, enabling over 800 advertisers to tap into the 200 million consumers Live Nation delivers annually through its live event and digital platforms. For additional information, visit www.livenation.com/investors.
Facebook® is a registered trademark of Facebook Inc.
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