Toyota Division No. 1 Retail Brand In 2013

Camry ends 2013 as best-selling car in America for 12th year in a row; TMS hybrids set all-time sales record in 2013

News provided by

Toyota Motor Sales (TMS), U.S.A., Inc.

Jan 03, 2014, 02:11 ET

TORRANCE, Calif., Jan. 3, 2014 /PRNewswire/ -- Toyota Motor Sales (TMS), U.S.A., Inc., today reported December 2013 sales results of 190,843 units, an increase of 2.2 percent over December 2012 on a daily selling rate (DSR) basis. On a raw-volume basis, unadjusted for 25 selling days in December 2013 versus 26 selling days in December 2012, TMS sales decreased 1.7 percent from year-ago month.

Toyota division posted December 2013 sales of 156,086 units, down 0.7 percent year-over-year on a DSR basis. Volume-wise, Toyota division sales decreased 4.6 percent over December 2012.

With the same number of selling days in 2013 and 2012, TMS reported annual sales of 2,236,042 vehicles, up 7.4 percent versus last year on both a DSR and raw-volume basis.

"The auto industry was a consistent bright spot in the economic recovery throughout 2013," said Bill Fay, Toyota division group vice president and general manager. "We expect the economy will continue to gain strength in 2014, with car sales rising to pre-recession levels."

Lexus reported December sales of 34,757 units, an 18.1 percent increase on a DSR basis and a 13.6 percent increase on a raw volume basis, both year-over-year.

"Lexus had its best sales month in seven years and the luxury segment outperformed the overall auto industry in December," said Jeff Bracken, Lexus group vice president and general manager. "We expect the luxury market will continue to expand in 2014."

Other Highlights:

Camry is best-selling car in America in 2013
Avalon up more than 20 percent in December; posts triple digit gains annually
All-new Corolla records monthly sales of more than 22,500 units; up about 4 percent for the year
TMS hybrids retain about 60 percent of the market and set all-time sales record in 2013
Prius family posts sales of 15,720 units in December
Toyota division trucks record best December since 2007; up nearly 11 percent year-over-year
All-new RAV4 up 46 percent with best-ever December; up 27 percent annually
Highlander posts monthly sales of more than 12,300 units
Toyota division pickups up 12 percent for the year
Tacoma up almost 13 percent annually
All-new Tundra up more than 7 percent in December; up nearly 11 percent year-over-year
All-new Lexus IS posts triple-digit gains in December; up 26.4 for the year
Lexus ES is volume car leader with monthly sales of 8,213 units; up almost 30 percent annually
Lexus RX posts sales of more than 13,000 units in December; up 9 percent over 2012
Lexus GX up 30 percent for the month; up 10 percent for the year

*Note: Unless otherwise stated, all figures reflect unadjusted raw sales volume

About Toyota
Toyota, the world's top automaker and creator of the Prius, is committed to building vehicles for the way people live through our Toyota, Lexus and Scion brands. Over the past 50 years, we've built more than 25 million cars and trucks in North America, where we operate 14 manufacturing plants (10 in the U.S.) and directly employ nearly 40,000 people (more than 37,000 in the U.S.). Our 1,800 North American dealerships sold more than 2.3 million cars and trucks in 2012 – and about 80 percent of all Toyota vehicles sold over the past 20 years are still on the road today.

Toyota partners with philanthropic organizations across the country, with a focus on education, safety and the environment. As part of this commitment, we share the company's extensive know-how garnered from building great cars and trucks to help community organizations and other nonprofits expand their ability to do good. (NYSE:TM) For more information about Toyota, visit www.toyotanewsroom.com.

TOYOTA U.S. SALES SUMMARY
December, 2013

	-- CURRENT MONTH --				-- CALENDAR YEAR TO DATE --
			DSR %	VOL %			DSR %	VOL %
	2013	2012	CHG	CHG	2013	2012	CHG	CHG
TOTAL TOYOTA	190,843	194,143	2.2	-1.7	2,236,042	2,082,504	7.4	7.4
TOTAL TOYOTA DIV.	156,086	163,536	-0.7	-4.6	1,962,195	1,838,338	6.7	6.7
TOTAL LEXUS	34,757	30,607	18.1	13.6	273,847	244,166	12.2	12.2

YARIS	601	1,999	-68.7	-69.9	21,342	30,590	-30.2	-30.2
COROLLA	22,562	24,679	-4.9	-8.6	302,180	290,947	3.9	3.9
PRIUS	15,720	20,040	-18.4	-21.6	234,228	236,659	-1.0	-1.0
CAMRY	29,964	31,407	-0.8	-4.6	408,484	404,886	0.9	0.9
AVALON	6,212	5,171	24.9	20.1	70,990	29,556	140.2	140.2
SCION FR-S	1,029	1,495	-28.4	-31.2	18,327	11,417	60.5	60.5
SCION iQ	201	576	-63.7	-65.1	4,046	8,879	-54.4	-54.4
SCION xD	662	677	1.7	-2.2	9,005	10,756	-16.3	-16.3
SCION xB	1,288	1,391	-3.7	-7.4	17,849	19,787	-9.8	-9.8
SCION tC	1,143	1,383	-14.0	-17.4	19,094	22,666	-15.8	-15.8
TOTAL SCION	4,323	5,522	-18.6	-21.7	68,321	73,505	-7.1	-7.1
TOTAL TOYOTA DIV. CAR	79,382	88,818	-7.0	-10.6	1,105,545	1,066,143	3.7	3.7

CT	1,787	1,598	16.3	11.8	15,071	17,673	-14.7	-14.7
HS	0	2	-100.0	-100.0	5	649	-99.2	-99.2
IS	5,414	2,497	125.5	116.8	35,017	27,708	26.4	26.4
ES	8,213	7,987	6.9	2.8	72,581	56,158	29.2	29.2
GS	2,604	2,796	-3.1	-6.9	19,742	22,160	-10.9	-10.9
LS	1,064	1,286	-14.0	-17.3	10,727	8,345	28.5	28.5
SC	0	0	N/A	N/A	0	2	-100.0	-100.0
LFA	1	6	-82.7	-83.3	23	46	-50.0	-50.0
TOTAL LEXUS CAR	19,083	16,172	22.7	18.0	153,166	132,741	15.4	15.4
TOTAL TOYOTA CAR	98,465	104,990	-2.5	-6.2	1,258,711	1,198,884	5.0	5.0

RAV4	20,970	14,351	52.0	46.1	218,249	171,877	27.0	27.0
FJ CRUISER	1,305	1,511	-10.2	-13.6	13,131	13,656	-3.8	-3.8
VENZA	2,148	4,423	-49.5	-51.4	35,846	43,095	-16.8	-16.8
HIGHLANDER	12,344	12,191	5.3	1.3	127,572	121,055	5.4	5.4
4RUNNER	5,100	5,224	1.5	-2.4	51,625	48,755	5.9	5.9
SIENNA	9,380	10,885	-10.4	-13.8	121,117	114,725	5.6	5.6
SEQUOIA	1,382	1,533	-6.2	-9.8	13,811	13,151	5.0	5.0
LAND CRUISER	326	316	7.3	3.2	3,082	2,895	6.5	6.5
TOTAL TOYOTA DIV. SUV	43,575	39,549	14.6	10.2	463,316	414,484	11.8	11.8

TACOMA	12,761	14,030	-5.4	-9.0	159,485	141,365	12.8	12.8
TUNDRA	10,988	10,254	11.4	7.2	112,732	101,621	10.9	10.9
TOTAL TOYOTA DIV. PICKUP	23,749	24,284	1.7	-2.2	272,217	242,986	12.0	12.0
TOTAL TOYOTA DIV. TRUCK	76,704	74,718	6.8	2.7	856,650	772,195	10.9	10.9

RX	13,169	12,534	9.3	5.1	103,920	95,381	9.0	9.0
GX	1,830	1,407	35.3	30.1	12,136	11,039	9.9	9.9
LX	675	494	42.1	36.6	4,625	5,005	-7.6	-7.6
TOTAL LEXUS TRUCK	15,674	14,435	12.9	8.6	120,681	111,425	8.3	8.3
TOTAL TOYOTA TRUCK	92,378	89,153	7.8	3.6	977,331	883,620	10.6	10.6

SELLING DAYS	25	26			307	307
DSR = DAILY SELLING RATE
TOYOTA U.S. SALES SUMMARY
December, 2013

	-- CURRENT MONTH --				-- CALENDAR YEAR TO DATE --
			DSR %	VOL %			DSR %	VOL %
	2013	2012	CHG	CHG	2013	2012	CHG	CHG
* NORTH AMERICAN BUILT VEHICLES

COROLLA	22,510	24,640	-5.0	-8.6	293,177	279,046	5.1	5.1
CAMRY	29,946	31,395	-0.8	-4.6	408,261	404,701	0.9	0.9
AVALON	6,212	5,171	24.9	20.1	70,990	29,556	140.2	140.2
RAV4	15,689	13,070	24.8	20.0	147,319	147,445	-0.1	-0.1
VENZA	2,148	4,423	-49.5	-51.4	35,846	43,095	-16.8	-16.8
HIGHLANDER	12,044	11,577	8.2	4.0	122,144	114,736	6.5	6.5
SIENNA	9,380	10,885	-10.4	-13.8	121,117	114,725	5.6	5.6
SEQUOIA	1,382	1,533	-6.2	-9.8	13,811	13,151	5.0	5.0
TACOMA	12,761	14,030	-5.4	-9.0	159,485	141,365	12.8	12.8
TUNDRA	10,988	10,254	11.4	7.2	112,732	101,621	10.9	10.9

RX	8,315	10,102	-14.4	-17.7	80,728	75,780	6.5	6.5

TOTAL	131,375	137,080	-0.3	-4.2	1,565,610	1,465,221	6.9	6.9
N.A. VEHICLES % OF TOTAL	68.8%	70.6%			70.0%	70.4%

TOYOTA DIV. IMPORT CAR	20,714	27,612	-22.0	-25.0	333,117	352,840	-5.6	-5.6
LEXUS IMPORT CAR	19,083	16,172	22.7	18.0	153,166	132,741	15.4	15.4
TOYOTA DIV NA BUILT CARS	58,668	61,206	-0.3	-4.1	772,428	713,303	8.3	8.3
TOTAL TOYOTA CARS	98,465	104,990	-2.5	-6.2	1,258,711	1,198,884	5.0	5.0

TOYOTA DIV. IMPORT TRUCK	12,312	8,946	43.1	37.6	144,196	96,057	50.1	50.1
LEXUS IMPORT TRUCK	7,359	4,333	76.6	69.8	39,953	35,645	12.1	12.1
TOYOTA DIV NA BUILT TRUCK	64,392	65,772	1.8	-2.1	712,454	676,138	5.4	5.4
LEXUS NA BUILT TRUCK	8,315	10,102	-14.4	-17.7	80,728	75,780	6.5	6.5
TOTAL TOYOTA TRUCK	92,378	89,153	7.8	3.6	977,331	883,620	10.6	10.6

SELLING DAYS	25	26			307	307
DSR = DAILY SELLING RATE

	--CURRENT MONTH--				--CALENDAR YEAR TO DATE--
Memo:	2013	2012	DSR %		2013	2012	DSR %
Toyota Prius Sedan	9,881	12,536	-18.0%		145,172	147,507	-1.6%
Toyota Prius V (only)	2,110	2,992	-26.7%		34,989	40,669	-14.0%
Toyota Prius C (only)	2,810	3,151	-7.3%		41,979	35,733	17.5%
Toyota Prius Phv (only)	919	1,361	-29.8%		12,088	12,750	-5.2%