WDIV-TV and The Detroit News Exclusive Poll: Rick Santorum Rolls into Michigan with Slim Lead in Mitt Romney's Home State Poll Shows Republican Presidential Primary Race is Very Fluid with Half of Voters Still Open to Changing Their Vote

Details of Exclusive Poll to be Released on Local 4 News and ClickOnDetroit.com

DETROIT, Feb. 15, 2012 /PRNewswire/ -- National observers have decried that the race for the White House begins in Michigan.  Now, an exclusive WDIV Local 4 and The Detroit News poll reveals that candidate Rick Santorum holds a 34% to 30% lead (+/- 4.38%) over Mitt Romney among likely voters in the state's upcoming Republican Presidential Primary Election.  Among only Republican voters, Santorum holds a ten-point lead, 40.7% to 31% (+/- 4.38%). 

According to survey results, the race is very fluid with 12% of likely voters still undecided, and half of voters still open to changing their vote.  44% of likely voters would prefer another choice versus only 49% that say they are satisfied with their choice.

"Rick Santorum's lead is built on traditional conservative Republican voters, while Mitt Romney's vote appears to rely on Oakland County voters, moderates and non-traditional Republican voters," said Richard Czuba, president of the Glengariff Group, Inc. and pollster for Local 4 News.   "Santorum holds a lead in nine of Michigan's fourteen congressional districts which will determine how many delegates each candidate gets.  Romney needs to focus on winning traditional Republican voters outside Oakland County."

WDIV will release additional information from the exclusive poll during Local 4 News, including an in-depth look at the race for the Senate Republican Nomination.  The complete poll results will be posted online at www.ClickOnDetroit.com.   

The WDIV Local 4 and The Detroit News exclusive poll was conducted by Glengariff Group, Inc., using a 500-person sample of registered Michigan voters likely to vote in the state's February 28, 2012 Republican Presidential Primary Election.  The live operator telephone survey has a margin of error of +/- 4.38% with a 95% level of confidence.

The effort to delve deeper into the opinions of voters with exclusive surveys is a part of WDIV's long-standing commitment to being a leader in providing comprehensive election coverage and focus on important local and national political issues.  Upcoming Local 4 Decision 2012 election initiatives include:

  • Free Air Time, offering an opportunity for qualified candidates for key races in the WDIV viewer area to directly address voters in the 30 day prior to the general election.
  • Voter's Voice, allowing viewers to ask questions directly to candidates through the station.
  • Voter Video Patrol, giving cameras to voters to take into their neighborhoods and document issues facing their communities to show candidates what voters are concerned about.
  • Ad Watch and Truth Test, checking the facts on political ad claims.
  • Candidate Comparisons, comparing candidates' history and political positions.
  • The Ultimate Voter Guide, a step-by-step complete resource guide on-air and online designed to help voters become familiar with sample of their ballots, operation of their voting machine, and information regarding their polling location. 

About Post-Newsweek Stations

Post-Newsweek Stations is owned by The Washington Post Company (NYSE: WPO), a diversified education and media company.  Post-Newsweek Stations owns and operates six television stations:  WDIV, the NBC affiliate in Detroit; KPRC, the NBC affiliate in Houston; WPLG, the ABC affiliate in Miami; WKMG, the CBS affiliate in Orlando; KSAT, the ABC affiliate in San Antonio; and WJXT, an independent in Jacksonville.  Post-Newsweek also has ownership interests in LATV Networks and Internet Broadcasting (IB).

SOURCE WDIV-TV



RELATED LINKS
http://www.ClickOnDetroit.com

Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

 

PR Newswire Membership

Fill out a PR Newswire membership form or contact us at (888) 776-0942.

Learn about PR Newswire services

Request more information about PR Newswire products and services or call us at (888) 776-0942.