Yellowbrick.me Launches A Parenting and Caregiver Online Community

HARTFORD, Conn., Oct. 20, 2015 /PRNewswire/ -- Yellowbrick.me announces the official launch of www.yellowbrick.me, a website devoted to parenting and caregivers.

Currently, in order for parents and caregivers to find help with childrearing issues and concerns, they have to visit numerous websites. But how can they tell if this information can be trusted?

We live in a world where everyone can be a content creator, and while it's crucial that we all have a voice, sometimes it's hard to decipher what is proven fact and what is not. Some questions are too private to ask family and friends or to post publicly on personal social accounts. Seeing and experiencing this challenge firsthand, co-founders Matt Connell and John Christensen saw the need for a "one-stop-shop" that not only has interesting content, but a variety of helpful parenting tools.

Yellowbrick.me was born with the goal of being a judgment-free website where parents and caregivers can find the support and resources they truly need locally and globally. No matter who you are or where you come from, advice can be gathered from other parents and caregivers who have experienced what you're going through. At the same time, you can help others through the tough times that come with raising a child.

When one is attempting to be the best parent or caregiver, it can be critical to stay on top of new studies in child development. But more often than not, these professional articles are long, wordy and hard to understand if you're not a researcher yourself. Yellowbrick.me simplifies these findings into short, easy to read pieces. This allows parents and caregivers to effortlessly stay in the loop.

In order to support global and local communities, Yellowbrick.me has developed a special form of currency on their site called "bricks." Yellowbrick.me members have the ability to help back research projects and non-profit organizations or can pay it forward to other members by donating purchased "bricks" to a variety of initiatives. These "bricks" can also be redeemed for rewards and prizes. Yellowbrick.me is currently working with charities like Circle of Health International, After-School All-Stars, Jevaia International, Vermont Food Bank, and more. Members will also be able to decide which charities and causes Yellowbrick.me will donate a percentage of annual proceeds.

While access to news articles, videos, and other posts shared by the community, does not require a membership, visitors are encouraged to signup. Yellowbrick.me members* are able to:

• Meet and interact with other parents and caregivers
• Have open dialogue with scientific researchers, practitioners, and non-profit leaders
• Share personal success stories, milestones, and road blocks
• Participate in opinion polls and surveys
• Upvote and downvote content
• Vote on the future direction of Yellowbrick.me
• Help design interactive games and interventions for the community
• Access easy-to-understand summaries of scientific research studies
• Suggest topics for future research summaries and help researchers decide what studies to pursue next
• Create and post your own e-Petitions to gather online signatures

*All members can choose to remain anonymous or share as much info as they like

About Yellowbrick.me

The mission of this online community is to improve the lives of parents and caregivers by creating media content and innovative technologies that educate, entertain, and make life more efficient. Yellowbrick.me's vision is a global village in which every parent and caregiver has the tools and resources need to empower themselves and their children.

Co-founder Matt Connell has owned and operated numerous businesses through his life. He currently runs his own consultant company, but in the past taught education to at-risk students in the Hartford, CT public school system. Connell's undergraduate education focused on the study of sustainable agriculture and energy as well as business and his doctoral work was on group emotional intelligence and building teams. Domestic and internal travel has been an important part of his life. Connell counts his marriage to his amazing wife, Ayelet, and the birth of their two amazing kids as the most fortunate part of his life.

Co-founder John Christensen completed a PhD in social psychology at the University of Southern California and had a postdoctoral fellowship in communication at the University of Pennsylvania. He is currently an Assistant Professor at the University of Connecticut where he teaches health communication, computer-mediated communication, research methods, and statistics. Supported by grants from the National Institutes of Health, John's research program focuses on developing digital media "interventions" that improve health and wellness.

CTO Bryn Tindall is the Founder and CEO of Rebel Interactive Group. He began his professional life at Modem Media—which is often referred to as the Grandfather of the Digital World. There he created the award-winning website Homes.com for Homes and Land Publishing. From there, he founded Horizon Marketing Group (in 1998), at which he spent 15 years growing. Bryn's need to reinvent the wheel is what has brought him so much success. He has an unbelievable knack for quickly responding to changes in the industry while never settling for the status quo.

Partners Relations Advisor Alex Bornstein is a non-profit leader with a seventeen year history of quickly accelerating organizational growth to achieve mission success via strategic planning, aggressive goal setting, and exceptional communication, resulting in the full realization of organizational potential. Alex creates strategic and operational focus, which extends existing operational resources and creates immediate, measurable results.

SOURCE Yellowbrick.me

Related Links

http://www.yellowbrick.me