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      Youku Tudou Announces First Quarter 2015 Unaudited Financial Results

      Mobile Advertising Revenues Grew over 200% Year-on-Year; Consumer Revenues Grew 706% Year-on-Year


      News provided by

      Youku Tudou Inc.

      May 20, 2015, 06:00 ET

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      BEIJING, May 20, 2015 /PRNewswire/ -- Youku Tudou Inc. (NYSE: YOKU), China's leading Internet television company ("Youku Tudou" or the "Company"), today announced its unaudited financial results for the first quarter 2015.

      First Quarter 2015 Highlights[1]

      • Net revenues were RMB1.14 billion (US$183.8 million), a 47% increase from the corresponding period in 2014[2]. Non-GAAP[3] net revenues were RMB1.06 billion (US$170.4 million) in the first quarter of 2015, a 51% increase from the corresponding period in 2014.
      • Gross profit was RMB1.5 million (US$0.2 million), as compared to RMB132.1 million (US$21.3 million) from the corresponding period in 2014. Non-GAAP gross loss was RMB32.9 million (US$5.3 million) in the first quarter of 2015, as compared to non-GAAP gross profit of RMB90.4 million (US$14.6 million) from the corresponding period in 2014.
      • Net loss was RMB517.4 million (US$83.5 million), as compared to RMB176.0 million (US$28.4 million) from the corresponding period in 2014. Non-GAAP net loss was RMB481.8 million (US$77.7 million) in the first quarter of 2015, as compared to RMB157.1 million (US$25.3 million) from the corresponding period in 2014.
      • Basic and diluted loss per ADS, each representing 18 Class A ordinary shares of the Company, for the first quarter of 2015 amounted to RMB2.67 (US$0.43) and RMB2.67 (US$0.43), respectively. Non-GAAP basic and diluted loss per ADS for the first quarter of 2015 amounted to RMB2.49 (US$0.40) and RMB2.49 (US$0.40), respectively.
      • Cash, cash equivalents, restricted cash and short-term investments totaled RMB8.52 billion (US$1.37 billion) as of March 31, 2015.
      • Acquisition of property and equipment for the first quarter of 2015 was RMB73.0 million (US$11.8 million).
      • Acquisition of licensed copyright for the first quarter of 2015 was RMB495.2 million (US$79.9 million).

      "The first quarter was marked by solid progress in the three key growth pillars that drive our business development for this year: accelerated topline growth, revenue diversification, and significant ramp up of web-native content. We believe this clear growth strategy will improve our business economics going forward," said Victor Koo, Chairman and Chief Executive Officer of Youku Tudou. "From a more strategic perspective we note that multi-screen video has converged with neighboring industries, notably the pan-entertainment and media sectors, making us a strategic property and partner and positioning us amidst a much bigger growth opportunity going forward."

      Dele Liu, President of Youku Tudou, added, "We have aggressively stepped up our investments in content this year across all categories, especially in original content, PGC and UGC, to enhance our web-based content eco-system. Leveraging synergy among our various business units, we are working towards a more balanced and sustainable content mix in which proprietary web-native content will be the foremost category driving our revenue and traffic growth over time."

      First Quarter 2015 Results

      Net revenues were RMB1.14 billion (US$183.8 million) in the first quarter of 2015, a 47% increase from the corresponding period in 2014. Non-GAAP net revenues, which is herein defined as net revenues excluding barter sublicensing revenues, were RMB1.06 billion (US$170.4 million) in the first quarter of 2015, a 51% increase from the corresponding period in 2014, exceeded the high end of the non-GAAP net revenues guidance previously announced by the Company.

      Advertising net revenues were RMB892.7 million (US$144.0 million) in the first quarter of 2015, a 43% increase from the corresponding period in 2014, exceeded the high end of the advertising net revenues guidance previously announced by the Company. The growth was primarily attributable to the increased use by brand advertisers of our advertising services as evidenced by an increase in the number of advertisers and the rising average spend per advertiser.

      Consumer revenues, which are mainly derived from our subscription-based service, mobile game joint operation and interactive live entertainment, were RMB120.8 million (US$19.5 million) in the first quarter of 2015, a 706% increase from the corresponding period in 2014. The growth was primarily attributable to the increasing user adoption of our consumer services as evidenced by expansion of subscriber base, growing paying users and average spend per user of our interactive live entertainment service, and increasing number of mobile game distributions.

      Bandwidth costs as a component of cost of revenues were RMB306.8 million (US$49.5 million)in the first quarter of 2015, representing 29% of non-GAAP net revenues, as compared to 29% of non-GAAP net revenues for the corresponding period in 2014. This increase was primarily attributable to the increase in traffic and higher resolution quality of our video content.

      Content costs as a component of cost of revenues were RMB669.0 million (US$107.9 million) in the first quarter of 2015, representing 59% of net revenues as compared to 46% of net revenues for the corresponding period in 2014. Non-GAAP content costs were RMB620.1 million (US$100.0 million) in the first quarter of 2015, representing 59% of non-GAAP net revenues, as compared to 46% of non-GAAP net revenues for the corresponding period in 2014. This increase was primarily due to expansion of our video content portfolio to support our new business growth initiatives.

      Gross profit was RMB1.5 million (US$0.2 million)in the first quarter of 2015, as compared to RMB132.1 million (US$21.3 million) from the corresponding period in 2014. Non-GAAP gross loss was RMB32.9 million (US$5.3 million) in the first quarter of 2015, as compared to non-GAAP gross profit of RMB90.4 million (US$14.6 million) from the corresponding period in 2014.

      Operating expenses were RMB544.1 million (US$87.8 million) in the first quarter of 2015, as compared to RMB312.0 million (US$50.3 million) for the corresponding period in 2014. Non-GAAP operating expenses were RMB474.0 million (US$76.5 million) in the first quarter of 2015, as compared to RMB251.3 million (US$40.5 million) for the corresponding period in 2014. Detailed discussion of each component of operating expenses is as follows:

      Sales and marketing expenses were RMB320.4 million (US$51.7 million) in the first quarter of 2015, as compared to RMB185.7 million (US$30.0 million) for the corresponding period in 2014. Non-GAAP sales and marketing expenses were RMB286.7 million (US$46.3 million) in the first quarter of 2015, as compared to RMB163.2 million (US$26.3 million) for the corresponding period in 2014. This increase was primarily due to increases in marketing expenses and commission expenses paid to our sales force in line with our revenue growth.

      Product development expenses were RMB139.6 million (US$22.5 million) in the first quarter of 2015, as compared to RMB80.1 million (US$12.9 million) for the corresponding period in 2014. Non-GAAP product development expenses were RMB120.0 million (US$19.4 million) in the first quarter of 2015, as compared to RMB62.0 million (US$10.0 million) for the corresponding period in 2014. This increase was primarily due to an increase in personnel related expenses for our product development in mobile, search, social, subscription and interactive live entertainment services.

      General and administrative expenses were RMB84.1 million (US$13.6 million) in the first quarter of 2015, as compared to RMB46.1 million (US$7.4 million) from the corresponding period in 2014. Non-GAAP general and administrative expenses were RMB67.3 million (US$10.9 million) in the first quarter of 2015, as compared to RMB26.1 million (US$4.2 million) from the corresponding period in 2014. This increase was primarily due to increases in the personnel related expense and professional service fees.

      Net loss was RMB517.4 million (US$83.5 million)in the first quarter of 2015, as compared to RMB176.0 million (US$28.4 million) for the corresponding period in 2014. Non-GAAP net loss was RMB481.8 million (US$77.7 million) in the first quarter of 2015, as compared to RMB157.1 million (US$25.3 million) from the corresponding period in 2014.

      Business Outlook

      For the second quarter of 2015, the Company expects non-GAAP net revenues will be between RMB1.47 billion and RMB1.52 billion, which with advertising net revenues contributing between RMB1.25 billion and RMB1.30 billion. This forecast reflects the Company's current and preliminary view, which is subject to change.

      Conference Call Information

      Youku Tudou's management will host an earnings conference call at 9:00 p.m. U.S. Eastern Time on May 20, 2015 (9:00 a.m. Beijing/Hong Kong Time on May 21, 2015).

      Interested parties may participate in the conference call by dialing one of the following numbers below and entering passcode Youku# (i.e., 96858#) starting 10-15 minutes prior to the beginning of the call.

      US Toll Free Dial In:

      +1-866-519-4004

      International Dial In:

      +65-6723-9381

      Mainland China Dial In:

      +86-800-819-0121 / +86-400-620-8038

      Hong Kong Dial In:

      +852-3018-6771

      A replay of the call will be available by dialing +61 2 8199 0299 and entering passcode 42452065. The replay will be available through May 28, 2015

      This call will be webcast live and the replay will be available for 12 months. Both will be available on the Investor Relations section of Youku Tudou's corporate website at http://ir.youku.com.

      About Youku Tudou Inc.

      Youku Tudou Inc. (NYSE: YOKU) is China's leading Internet television company. Its Youku and Tudou Internet television platforms enable users to search, view and share high-quality video content quickly and easily across multiple devices. Its Youku brand and Tudou brand are among the most recognized online video brands in China. Youku Tudou's American depositary shares, each representing 18 of Youku Tudou's Class A ordinary shares, are traded on the NYSE under the symbol "YOKU."

      Safe Harbor Statement

      This announcement contains forward-looking statements. These statements are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates" and similar statements. Among other things, the business outlook and quotations from management in this announcement, as well as Youku Tudou's strategic and operational plans, contain forward-looking statements. Youku Tudou may also make written or oral forward-looking statements in its filings with the U.S. Securities and Exchange Commission ("SEC"), in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about Youku Tudou's beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: our goals and strategies; our future business development, financial condition and results of operations; the expected growth of the online video market in China; our expectations regarding demand for and market acceptance of our services; our expectations regarding the retention and strengthening of our relationships with key advertisers and customers; our plans to enhance user experience, infrastructure and service offerings; competition in our industry in China; and relevant government policies and regulations relating to our industry. Further information regarding these and other risks is included in our annual report on Form 20-F and other documents filed with the SEC. All information provided in this press release and in the attachments is as of the date of this press release, and Youku Tudou does not undertake any obligation to update any forward-looking statement, except as required under applicable law.

      About Non-GAAP Financial Measures

      To supplement Youku Tudou's financial results presented in accordance with United States Generally Accepted Accounting Principles ("GAAP"), Youku Tudou uses the following measures defined as non-GAAP financial measures by the SEC in evaluating its business: non-GAAP net revenues, non-GAAP content costs, non-GAAP gross profit, non-GAAP operating expenses, non-GAAP sales and marketing expenses, non-GAAP product development expenses, non-GAAP general and administrative expenses, non-GAAP profit or loss from operations and non-GAAP net profit or loss and non-GAAP adjusted EBITDA profit or loss. We define non-GAAP net revenues as net revenues excluding barter sublicensing revenues. We define non-GAAP content costs as content costs excluding amortization of licensed copyrights from nonmonetary content exchanges, share-based compensation expenses and amortization of intangible assets from business combination in relation to user generated content. We define non-GAAP gross profit or loss as the respective nearest comparable GAAP financial measure to exclude barter sublicensing revenues, amortization of licensed copyrights from nonmonetary content exchanges, share-based compensation expenses and amortization of intangible assets from business combination in relation to user generated content. We define non-GAAP operating expenses as operating expenses excluding share-based compensation expenses, business combination related expenses and amortization of intangible assets from business combination in relation to customer relationship, technology and non-compete provisions. We define non-GAAP sales and marketing expenses as sales and marketing expenses excluding share-based compensation expenses and amortization of intangible assets from business combination in relation to customer relationship. We define non-GAAP product development expense as product development expenses excluding share-based compensation expenses and amortization of intangible assets from business combination in relation to technology. We define non-GAAP general and administrative expenses as general and administrative expenses excluding share-based compensation expenses, business combination related expenses and amortization of intangible assets from business combination in relation to non-compete provisions. We define non-GAAP profit or loss from operations as profit or loss from operations excluding barter sublicensing revenues, amortization of licensed copyrights from nonmonetary content exchanges , share-based compensation expenses, amortization of intangible assets from business combination and business combination related expenses. We define non-GAAP net profit or loss as net loss excluding barter sublicensing revenues, amortization of licensed copyrights from nonmonetary content exchanges , share-based compensation expenses, amortization of intangible assets from business combination and business combination related expenses. We define non-GAAP adjusted EBITDA profit or loss as net profit or loss before income taxes, interest expenses, interest income, depreciation and amortization (excluding amortization of acquired content), further adjusted for barter sublicensing revenues, amortization of licensed copyrights from nonmonetary content exchanges, share-based compensation expenses, amortization of intangible assets from business combination, business combination related expenses and other non-operating items.

      We present non-GAAP financial measures because they are used by our management to evaluate our operating performance. We also believe that these non-GAAP financial measures provide useful information to investors and others in understanding and evaluating our results of operations in the same manner as our management and in comparing financial results across accounting periods and to those of our peer companies. A limitation of using non-GAAP financial measures is that non-GAAP measures exclude share-based compensation charges that have been and will continue to be significant recurring expenses in Youku Tudou's business for the foreseeable future.

      The presentation of these non-GAAP financial measures is not intended to be considered in isolation from, or as a substitute for, the financial information prepared and presented in accordance with GAAP. For more information on these non-GAAP financial measures, please see the table captioned "Reconciliations of non-GAAP results of operations measures to the nearest comparable GAAP financial measures" at the end of this release.

      For more information, please contact:

      Chang You
      Youku Tudou Inc.
      Tel: (+8610) 5885-1881 x 8066
      Email: [email protected]

      [1]

      The reporting currency of the Company is Renminbi ("RMB"), but for the convenience of the reader, the amounts presented throughout the release are in US dollars ("US$"). Unless otherwise noted, all conversions from RMB to US$ are made at a rate of RMB6.1990 to US$1.00, the effective noon buying rate as of March 31, 2015 in the City of New York for cable transfers of RMB as certified for customs purposes by the Federal Reserve Bank of New York. No representation is made that the RMB amounts could have been, or could be, converted into US$ at such rate.



      [2]

      As noted in the Company's annual report for fiscal year 2014 on Form 20-F (the "2014 Annual Report"), certain adjustments were made to the Company's historical consolidated financial statements reflecting certain revisions to its accounting treatment for (i) licensed copyrights and (ii) nonmonetary exchanges of licensed copyrights, as further described in the 2014 Annual Report. Accordingly, unaudited financial information in this release in relation to the first and fourth quarters of 2014 has been amended, where applicable, principally as a result of, and to reflect the adjustment caused by such revisions of the Company's accounting treatment.



      [3]

      All non-GAAP measures exclude, as applicable, barter sublicensing revenues, amortization of licensed copyrights from nonmonetary content exchanges, share-based compensation expenses and amortization of intangible assets from business combination. The Company enters into nonmonetary exchanges of licensed copyrights, and generated nonmonetary barter sublicensing revenues from such transactions. As such, the company treats barter sublicensing revenues as non-GAAP net revenues item starting the first quarter of 2015. The business outlook guidance provided in the release of fourth quarter and fiscal year 2014 unaudited financial reports dated March 19, 2015 was also presented on non-GAAP net revenues basis. For further details on non-GAAP measures, please refer to the reconciliation table and a detailed discussion of the Company's use of non-GAAP information set forth elsewhere in this press release.

       YOUKU TUDOU INC. 

       CONSOLIDATED BALANCE SHEETS 









      (Amounts in thousands, except for number of shares)


      As of


      December 31, 2014


      March 31, 2015


      March 31, 2015




      RMB


      RMB


      US$

      ASSETS


      (Audited)


      (Unaudited)


      (Unaudited)









      Current assets:








       Cash and cash equivalents 


      3,820,742


      2,886,812


      465,690


       Restricted cash 


      617,586


      1,293,094


      208,597


       Short-term investments 


      4,021,199


      4,338,524


      699,875


       Accounts receivable   


      1,719,760


      1,931,492


      311,581


       Licensed copyrights, net 


      220,152


      241,680


      38,987


       Amounts due from related parties 


      125,204


      53,417


      8,617


       Deferred tax assets, net 


      2,283


      2,283


      368


       Prepayments and other assets 


      117,716


      321,536


      51,869

      Total current assets


      10,644,642


      11,068,838


      1,785,584









      Non-current assets:








       Property and equipment, net 


      293,027


      329,961


      53,229


       Long-term investments 


      67,293


      97,046


      15,655


       Available-for-sale financial assets 


      -


      21,267


      3,431


       Licensed copyrights, net 


      505,173


      626,619


      101,084


       Intangible assets, net 


      875,502


      872,397


      140,732


       Capitalized content production costs 


      1,678


      1,647


      266


       Prepayments and other assets 


      431,377


      418,053


      67,439


       Goodwill 


      4,262,569


      4,262,569


      687,622

       Total non-current assets 


      6,436,619


      6,629,559


      1,069,458









      TOTAL ASSETS


      17,081,261


      17,698,397


      2,855,042









      LIABILITIES AND SHAREHOLDERS' EQUITY















      Current liabilities:








       Accounts payable 


      563,009


      735,863


      118,707


       Advances from customers and deferred revenue  


      36,232


      84,264


      13,593


       Amounts due to related parties 


      4


      1


      -


       Accrued expenses and other liabilities 


      1,668,122


      1,782,215


      287,502


       Short-term bank loans 


      500,000


      1,170,253


      188,781

      Total current liabilities


      2,767,367


      3,772,596


      608,583









      Non-current liabilities:








       Deferred tax liabilities 


      213,608


      213,608


      34,458


       Other liabilities 


      6,570


      15,030


      2,425

      Total non-current liabilities


      220,178


      228,638


      36,883









      Total liabilities


      2,987,545


      4,001,234


      645,466









      Commitments and contingencies















      Shareholders' equity:








      Class A Ordinary Shares (US$0.00001 par value, 9,340,238,793 authorized, 3,123,742,699 and 3,135,586,285 issued as of December 31, 2014 and March 31, 2015, respectively, 2,834,270,299 and  2,846,113,885 outstanding as of  December 31, 2014 and March 31, 2015, respectively)


      201


      202


      33


      Class B Ordinary Shares (US$0.00001 par value, 659,761,207 authorized, 645,691,903 and 645,691,903 issued and outstanding as of  December 31, 2014 and March 31, 2015, respectively)


      48


      48


      8


      Additional paid-in capital


      18,878,497


      18,962,797


      3,059,009


      Treasury stock (at cost, 289,472,400 and 289,472,400
      as of  December 31, 2014 and March 31, 2015, respectively)


      (1,845,892)


      (1,845,892)


      (297,773)


      Statutory reserves


      13,146


      13,146


      2,121


      Accumulated deficit


      (2,681,658)


      (3,199,099)


      (516,068)


      Accumulated other comprehensive loss


      (270,626)


      (234,039)


      (37,754)

      Total shareholders' equity


      14,093,716


      13,697,163


      2,209,576









      TOTAL LIABILITIES AND SHAREHOLDERS' EQUITY


      17,081,261


      17,698,397


      2,855,042

       YOUKU TUDOU INC. 

       CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME (LOSS) 












       For the Three Months Ended 

      (Amounts in thousands, except for  number of shares and ADS and per share and per ADS data)








      March 31,
      2014


      December 31,
      2014


      March 31,
      2015


      March 31,
      2015



      RMB


      RMB


      RMB


      US$



      (Unaudited-As revised)


      (Unaudited-As revised)


      (Unaudited)


      (Unaudited)










      Net revenues(including advertising net revenues from related parties amounting to RMB110,201 and RMB48,010 for the three months ended December 31, 2014 and March 31, 2015, respectively)


      774,685


      1,282,369


      1,139,458


      183,814










      Cost of revenues (Note 1)


      (642,560)


      (1,047,736)


      (1,137,987)


      (183,576)










      Gross profit


      132,125


      234,633


      1,471


      238










      Operating expenses:









             Product development


      (80,138)


      (123,271)


      (139,573)


      (22,515)

             Sales and marketing


      (185,696)


      (343,647)


      (320,433)


      (51,691)

             General and administrative


      (46,129)


      (78,721)


      (84,058)


      (13,560)

      Total operating expenses


      (311,963)


      (545,639)


      (544,064)


      (87,766)










      Government grant income


      -


      20,641


      123


      20










      Loss from operations


      (179,838)


      (290,365)


      (542,470)


      (87,508)










      Interest income


      6,053


      22,660


      29,811


      4,809

      Interest expenses


      -


      -


      (10,743)


      (1,733)

      Share of net loss of equity investee


      -


      (840)


      (1,247)


      (201)

      Other income (loss), net


      (2,259)


      (1,195)


      7,352


      1,186

      Total other income, net


      3,794


      20,625


      25,173


      4,061










      Loss before income taxes


      (176,044)


      (269,740)


      (517,297)


      (83,447)

      Income tax expense


      -


      (51,815)


      (144)


      (23)










      Net loss


      (176,044)


      (321,555)


      (517,441)


      (83,470)










      Other comprehensive (loss) income, before tax









                  Foreign currency translation adjustments


      20,959


      (35,370)


      36,587


      5,902

      Other comprehensive (loss) income, before tax


      20,959


      (35,370)


      36,587


      5,902

      Income tax expense related to components of other comprehensive (loss) income


      -


      -


      -


      -










      Other comprehensive (loss) income, net of tax


      20,959


      (35,370)


      36,587


      5,902









      0

      Net loss per share, basic and diluted


      (0.06)


      (0.09)


      (0.15)


      (0.02)

      Net loss per ADS (each ADS represents 18 class A ordinary shares),
              basic and diluted


      (1.05)


      (1.66)


      (2.67)


      (0.43)

      Shares used in computation, basic and diluted


      3,021,981,224


      3,483,140,763


      3,485,681,620


      3,485,681,620

      ADSs used in computation, basic and diluted


      167,887,845


      193,507,820


      193,648,978


      193,648,978










      The accompanying notes are an integral part of the press release.




































      Note 1. Cost of Revenues


       For the Three Months Ended 










      March 31,
      2014


      December 31,
      2014


      March 31,
      2015


      March 31,
      2015



      RMB


      RMB


      RMB


      US$

      (Amounts in thousands)


      (Unaudited-As revised)


      (Unaudited-As revised)


      (Unaudited)


      (Unaudited)

       Cost of revenues: 









       Value added, business taxes and surcharges 


      62,958


      115,494


      98,388


      15,872

       Bandwidth costs 


      201,889


      272,196


      306,835


      49,497

       Depreciation of servers and other equipment 


      20,165


      28,935


      34,349


      5,542

       Interactive broadcasting revenue sharing fees 


      988


      20,101


      24,087


      3,886

       Cost of goods sold 


      -


      -


      5,337


      862

       Content costs 


      356,560


      611,010


      668,991


      107,917

       Total Cost of Revenues 


      642,560


      1,047,736


      1,137,987


      183,576

      YOUKU TUDOU INC.

       CONSOLIDATED STATEMENTS OF CASH FLOWS











       For the Three Months Ended

      (Amounts in thousands)







      March 31,
      2014


      December 31,
      2014


      March 31,
      2015


      March 31,
      2015




      RMB


      RMB


      RMB


      US$




      (Unaudited-As revised)


      (Unaudited-As revised)


      (Unaudited)


      (Unaudited)

      Cash flows from operating activities:









      Net loss


      (176,044)


      (321,555)


      (517,441)


      (83,470)

      Adjustments to reconcile net loss to net cash provided by (used in) operating activities










      Depreciation of fixed assets


      26,517


      35,398


      40,676


      6,562


      Bad debt expense


      (6,473)


      5,616


      14,800


      2,387


      Amortization of licensed copyrights


      206,863


      404,461


      450,865


      72,732


      Amortisation and impairment of intangible assets and capitalized content production costs


      5,930


      16,148


      13,930


      2,247


      Barter sublicensing revenues


      (74,311)


      (18,009)


      (83,239)


      (13,428)


      Loss (gain) on disposal of  property and equipment


      90


      146


      (47)


      (8)


      Foreign exchange loss (gain)


      2,164


      4,262


      (20,070)


      (3,238)


      Share-based compensation


      70,220


      85,614


      79,772


      12,868


      Deferred income tax benefits


      -


      (10)


      -


      -


      Share of net loss of equity investee


      -


      840


      1,247


      201


      Changes in operating assets and liabilities, net of acquisition:










               Restricted cash


      (2)


      552,632


      (5,507)


      (888)


              Accounts receivable


      179,153


      (99,230)


      (101,326)


      (16,346)


              Amounts due from related parties


      -


      (53,164)


      (53,417)


      (8,617)


              Prepayments and other assets


      (10,615)


      (25,241)


      (103,103)


      (16,632)


              Capitalized content production costs


      (2,972)


      (22,588)


      (21,974)


      (3,545)


              Accounts payable


      4,574


      20,564


      71,836


      11,588


              Advances from customers and deferred revenue


      1,816


      10,644


      36,933


      5,958


              Accrued expenses and other liabilities


      29,591


      290,176


      88,424


      14,263


              Amount due to related parties


      -


      (114)


      1


      -

      Net cash provided by operating activities


      256,501


      886,590


      (107,640)


      (17,366)











      Cash flows from investing activities:










      Acquisition of property and equipment


      (28,191)


      (52,172)


      (72,990)


      (11,774)


      Purchase of available-for-sale financial assets


      -


      -


      (21,267)


      (3,431)


      Proceeds received from maturity of short-term investments


      1,132,459


      265,580


      -


      -


      Short-term investments placed with financial institutions


      (1,391,239)


      (1,156,085)


      (280,308)


      (45,218)


      Proceeds from disposal of property and equipment


      180


      7


      47


      8


      Collection of loans to third parties


      -


      5,600


      -


      -


      Loans to third parties


      -


      (5,000)


      (3,000)


      (484)


      Acquisition of shares of investees


      -


      (18,133)


      -


      -


      Acquisition of licensed copyrights


      (165,891)


      (477,310)


      (495,247)


      (79,891)


      Acquisition of intangible assets


      -


      (981)


      -


      -

      Net cash used in investing activities


      (452,682)


      (1,438,494)


      (872,765)


      (140,790)











      Cash flows from financing activities:










      Exercise of employee stock options


      11,809


      3,176


      4,529


      731


      Increase in restricted cash


      -


      (611,900)


      (670,000)


      (108,082)


      Proceeds from short-term bank loans


      -


      500,000


      670,253


      108,123


      Repurchase of ADS


      -


      (552,248)


      -


      -


      Proceeds from Ali investment, net of issuance costs


      -


      (272)


      -


      -

      Net cash  provided by (used in) financing activities


      11,809


      (661,244)


      4,782


      772

      Effect of exchange rate changes on cash and cash equivalents


      18,795


      (39,632)


      41,693


      6,726

      Net (decrease) increase in cash and cash equivalents


      (165,577)


      (1,252,780)


      (933,930)


      (150,658)

      Cash and cash equivalents at the beginning of the period


      1,764,221


      5,073,522


      3,820,742


      616,348

      Cash and cash equivalents at the end of the period


      1,598,644


      3,820,742


      2,886,812


      465,690









      Reconciliations of Non-GAAP results of operations measures to the nearest comparable GAAP financial measures (1) (Amounts in thousands of Renminbi ("RMB") and U.S. dollars ("US$"), unaudited)









       1. Non-GAAP Net Revenues

       For the Three Months Ended








      March 31,
      2014


      December 31,
      2014


      March 31,
      2015


      March 31,
      2015


      RMB


      RMB


      RMB


      US$

      Net Revenues

      774,685


      1,282,369


      1,139,458


      183,814

       Deduct: barter sublicensing revenues

      74,311


      18,009


      83,239


      13,428

      Non-GAAP Net Revenues

      700,374


      1,264,360


      1,056,219


      170,386









       2. Non-GAAP Content Costs

       For the Three Months Ended








      March 31,
      2014


      December 31,
      2014


      March 31,
      2015


      March 31,
      2015


      RMB


      RMB


      RMB


      US$

      Content costs

      356,560


      611,010


      668,991


      107,917

       Deduct: amortization of licensed copyrights from nonmonetary content exchanges

      18,512


      31,416


      36,445


      5,879

       Deduct: share-based compensation 

      12,223


      13,297


      12,407


      2,001

       Deduct: amortization of intangible assets from business combination

      1,860


      -


      -


      -

      Non-GAAP content costs

      323,965


      566,297


      620,139


      100,037









      3. Non-GAAP Gross Profit (Loss)

       For the Three Months Ended








      March 31,
      2014


      December 31,
      2014


      March 31,
      2015


      March 31,
      2015


      RMB


      RMB


      RMB


      US$

      Gross profit

      132,125


      234,633


      1,471


      238

       Deduct: barter sublicensing revenues

      74,311


      18,009


      83,239


      13,428

       Add back: amortization of licensed copyrights from nonmonetary content exchanges

      18,512


      31,416


      36,445


      5,879

       Add back: share-based compensation 

      12,223


      13,297


      12,407


      2,001

       Add back: amortization of intangible assets from business combination

      1,860


      -


      -


      -

      Non-GAAP gross profit (loss)

      90,409


      261,337


      (32,916)


      (5,310)

















      4. Non-GAAP Operating Expenses

       For the Three Months Ended








      March 31,
      2014


      December 31,
      2014


      March 31,
      2015


      March 31,
      2015


      RMB


      RMB


      RMB


      US$

      Operating expenses

      311,963


      545,639


      544,064


      87,766

       Deduct: share-based compensation 

      57,997


      72,317


      67,365


      10,867

       Deduct: amortization of intangible assets from business combination

      2,691


      2,691


      2,691


      434

      Non-GAAP  operating expenses

      251,275


      470,631


      474,008


      76,465

















      5. Non-GAAP Sales and Marketing Expenses

       For the Three Months Ended








      March 31,
      2014


      December 31,
      2014


      March 31,
      2015


      March 31,
      2015


      RMB


      RMB


      RMB


      US$

      Sales and marketing expenses

      185,696


      343,647


      320,433


      51,691

       Deduct: share-based compensation 

      21,172


      31,832


      32,351


      5,219

       Deduct: amortization of intangible assets from business combination

      1,344


      1,344


      1,344


      217

      Non-GAAP  sales and marketing expenses

      163,180


      310,471


      286,738


      46,255

















      6. Non-GAAP Product Development Expenses

       For the Three Months Ended








      March 31,
      2014


      December 31,
      2014


      March 31,
      2015


      March 31,
      2015


      RMB


      RMB


      RMB


      US$

      Product development expenses

      80,138


      123,271


      139,573


      22,515

       Deduct: share-based compensation 

      17,206


      17,877


      18,708


      3,018

       Deduct: amortization of intangible assets from business combination

      905


      905


      905


      146

      Non-GAAP  product development expenses

      62,027


      104,489


      119,960


      19,351

















      7. Non-GAAP General and Administrative Expenses

       For the Three Months Ended








      March 31,
      2014


      December 31,
      2014


      March 31,
      2015


      March 31,
      2015


      RMB


      RMB


      RMB


      US$

      General and administrative expenses

      46,129


      78,721


      84,058


      13,560

       Deduct: share-based compensation 

      19,619


      22,608


      16,306


      2,630

       Deduct: amortization of intangible assets from business combination

      442


      442


      442


      71

      Non-GAAP  general and administrative expenses

      26,068


      55,671


      67,310


      10,859

















      8. Non-GAAP Loss from Operations

       For the Three Months Ended








      March 31,
      2014


      December 31,
      2014


      March 31,
      2015


      March 31,
      2015


      RMB


      RMB


      RMB


      US$

      Loss from operations

      (179,838)


      (290,365)


      (542,470)


      (87,508)

       Deduct: barter sublicensing revenues

      74,311


      18,009


      83,239


      13,428

       Add back: amortization of licensed copyrights from nonmonetary content exchanges

      18,512


      31,416


      36,445


      5,879

       Add back: share-based compensation 

      70,220


      85,614


      79,772


      12,868

       Add back: amortization of intangible assets from business combination

      4,551


      2,691


      2,691


      434

      Non-GAAP  loss from operations

      (160,866)


      (188,653)


      (506,801)


      (81,755)

















      9. Non-GAAP Net Loss

       For the Three Months Ended








      March 31,
      2014


      December 31,
      2014


      March 31,
      2015


      March 31,
      2015


      RMB


      RMB


      RMB


      US$

       Net loss

      (176,044)


      (321,555)


      (517,441)


      (83,470)

       Deduct: barter sublicensing revenues

      74,311


      18,009


      83,239


      13,428

       Add back: amortization of licensed copyrights from nonmonetary content exchanges

      18,512


      31,416


      36,445


      5,879

       Add back: share-based compensation 

      70,220


      85,614


      79,772


      12,868

       Add back: amortization of intangible assets from business combination

      4,551


      2,691


      2,691


      434

       Non-GAAP net loss

      (157,072)


      (219,843)


      (481,772)


      (77,717)

















      10.  Non-GAAP adjusted EBITDA Loss

       For the Three Months Ended








      March 31,
      2014


      December 31,
      2014


      March 31,
      2015


      March 31,
      2015


      RMB


      RMB


      RMB


      US$

       Net loss

      (176,044)


      (321,555)


      (517,441)


      (83,470)

       Add back:








       Depreciation and amortization (excluding amortization








            of acquired content ) (2)

      26,527


      35,408


      40,686


      6,563

       Interest income

      (6,053)


      (22,660)


      (29,811)


      (4,809)

       Interest expenses

      -


      -


      10,743


      1,733

       Income taxes

      -


      51,815


      144


      23

       EBITDA loss

      (155,570)


      (256,992)


      (495,679)


      (79,960)









       Adjustments:








       Barter sublicensing revenues

      (74,311)


      (18,009)


      (83,239)


      (13,428)

       Amortization of licensed copyrights from nonmonetary content exchanges

      18,512


      31,416


      36,445


      5,879

       Share-based compensation 

      70,220


      85,614


      79,772


      12,868

       Amortization of intangible assets from business combination

      4,551


      2,691


      2,691


      434

       Others, net

      2,259


      1,195


      (7,352)


      (1,186)

      Non-GAAP adjusted EBITDA loss

      (134,339)


      (154,085)


      (467,362)


      (75,393)

















      (1)     For more information on the Non-GAAP financial measures, please see the section captioned "About Non-GAAP Financial Measures" in this earnings release.

      (2)    The amortization expense was related to an advertising license acquired in April 2010. The amortization of acquired content was not treated as a Non-GAAP adjustment.

      SOURCE Youku Tudou Inc.

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