Zhaopin Launches National Employability Test

BEIJING, Sept. 3, 2015 /PRNewswire/ -- Zhaopin Limited (NYSE: ZPIN) ("Zhaopin" or the "Company"), a leading career platform in China focusing on connecting users with relevant job opportunities throughout their career lifecycle, has launched its first National Employability Test ("NET") event.

NET, which involves both graduates and employers, has the full support from the Central Committee of the Communist Youth League of China. The NET program is designed to help graduates develop a better understanding of their overall potential including an assessment of their strengths and weaknesses, and their skills, independent of their matriculating institution. It provides employers with a baseline measure to evaluate participating graduates as the test assesses and focuses on the intrinsic talents of graduates. NET offers employers an independent means of identifying talent irrespective of a graduate's academic credentials, including the prestige of his or her university. Zhaopin believes NET will help to address a major weakness in the current system of recruiting new university graduates whereby many college graduates are not being assessed on their true merit and talent.

Discussion on NET by Evan Guo, Chief Executive Officer of Zhaopin

"Every year, more than 7 million[1] students graduate from China's universities. Over the last few years, many of these young people faced numerous challenges in finding jobs upon graduation. As Zhaopin's recent survey[2] demonstrates, 7.1% of college graduates interviewed have never had a job interview opportunity and 21.7% of such graduates never received an offer. This creates a social problem and is a drag on the efficiency of the job market. We expect NET to address the problem in three ways. Firstly, it helps students better understand their strengths and skills and provides a better opportunity for those from lower-tier universities, yet with high aptitude, to be assessed on their intrinsic merits. Secondly, it helps employers identify the individual skills and expectations of job seekers. Thirdly, it helps universities better prepare students for the job market," said Evan Guo, Chief Executive Officer of Zhaopin.

"We plan to provide this test twice a year in order to prepare graduates and employers for spring and fall recruitment campaigns. NET will be free of charge for all participants for this October event. We are confident that this exciting new program will reinforce our visibility and professional reputation with employers and job seekers and differentiate Zhaopin from our competitors."

How was NET developed?

NET was developed by Zhaopin in conjunction with academic authorities from a number of universities. NET uses research based on its big data analysis that sampled tens of thousands of employers in order to build a model of how they use people of different skill sets.

NET will provide assessment tests, training, offline forums and other events on campus, to help graduates understand their aptitude for different kinds of employment, as well as to improve their performance in job tests and interviews.

The assessment test covers such criteria as general knowledge, behavioral metrics, motivation and career expectations. From the employer's perspective, NET will help define recruitment standards and core skill sets required for roles. All recruitment standards and core skill sets are rigorously developed using sampling analysis on the human resources models provided by tens of thousands of companies.

The first NET test session will run from August 31 until October 31, 2015, coinciding with the fall 2015 graduate recruitment campaign. Zhaopin plans to hold the tests twice per annum in March and October, respectively, timed for maximum benefit to students and employers during graduate recruitment campaigns in spring and fall.

About Zhaopin Limited

Zhaopin is a leading career platform in China, focusing on connecting users with relevant job opportunities throughout their career lifecycle. The Company's zhaopin.com website is the most popular career platform in China as measured by average daily unique visitors in each of the 12 months ended June 30, 2015, number of registered users as of June 30, 2015 and number of unique customers for the three months ended June 30, 2015. The Company's over 100.8 million registered users include diverse and educated job seekers who are at various stages of their careers and are in demand by employers as a result of the general shortage of skilled and educated workers in China. In the fiscal year ended June 30, 2015, approximately 25.6 million job postings[3] were placed on Zhaopin's platform by 418,423 unique customers including multinational corporations, small and medium-sized enterprises and state-owned entities. The quality and quantity of Zhaopin's users and the resumes in the Company's database attract an increasing number of customers. This in turn leads to more users turning to Zhaopin as their primary recruitment and career- related services provider, creating strong network effects and significant entry barriers for potential competitors. For more information, please visit http://www.zhaopin.com.

Safe Harbor Statements

This press release contains forward-looking statements made under the "safe harbor" provisions of Section 21E of the Securities Exchange Act of 1934, as amended, and the U.S. Private Securities Litigation Reform Act of 1995.  These forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates," "confident" and similar statements. Zhaopin may also make written or oral forward-looking statements in its reports filed with or furnished to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Any statements that are not historical facts, including statements about Zhaopin's beliefs and expectations, are forward-looking statements that involve factors, risks and uncertainties that could cause actual results to differ materially from those in the forward-looking statements. Such factors and risks include, but not limited to the following: Zhaopin's goals and strategies; its future business development, financial condition and results of operations; its ability to retain and grow its user and customer base for its online career platform; the growth of, and trends in, the markets for its services in China; the demand for and market acceptance of its brand and services; competition in its industry in China; its ability to maintain the network infrastructure necessary to operate its website and mobile applications; relevant government policies and regulations relating to the corporate structure, business and industry; and its ability to protect its users' information and adequately address privacy concerns. Further information regarding these and other risks, uncertainties or factors is included in the Company's filings with the U.S. Securities and Exchange Commission. All information provided in this press release is current as of the date of the press release, and Zhaopin does not undertake any obligation to update such information, except as required under applicable law.

For more information, please contact:

Zhaopin Limited
Ms. Jessica Ye
Executive Vice President
[email protected]

Christensen

In China
Mr. Christian Arnell
Phone: +86-10-5900-1548
E-mail: [email protected]

In US
Ms. Linda Bergkamp
Phone: +1-480-614-3004
Email: [email protected]

SOURCE Zhaopin Limited

Related Links

http://www.zhaopin.com