NEW YORK, Nov. 25, 2014 /PRNewswire/ -- International product and development company, FBC Holding, Inc. (OTC: FBCD) has announced it's signed a contract with the successful health and beauty cosmetics company, Leigh Valentine Beauty to oversee the sales and marketing of its entire product line. The deal represents another significant step for FBC as it expands the companies health and beauty product line. In September, the company launched another health and beauty line with its new holding, COCO-AMO which continues to exceed sales projections both nationally and internationally.
Started by its namesake and CEO, Leigh Valentine in 1998, Leigh Valentine Beauty is famously known for its anti-aging product line, the "Non-Surgical Face Lift Kit." In the past ten years, the company has seen over $300 million in sales through the QVC network and direct-to-television (DTV) marketing campaigns.
Moving forward with the signed contract, FBC will manage the sales, distribution and marketing for the cosmetics company. FBC will begin with an immediate investment in the company's infrastructure, web site, and inventory. Additionally, FBC will be updating the company's social marketing strategies and web presence with a complete redesign of its web site and various social networking channels.
Given Valentine's existing profitable relationships with QVC, as well as a proven track record with DTV marketing successes, FBC will be continuing to exploit these outlets as well.
"We're very excited to be working with Leigh Valentine," said Frank Russo, CEO of FBC Holdings, "Having seen a successful launch with COCO-AMO, this contract with a proven successful product will help us realize a more diverse and strong base from which to continue growing our involvement in the health and beauty business."
For more information regarding Leigh Valentine Beauty
About FBC Interactive Division
FBC Holding's Interactive Division is solely focused on marketing cutting edge technologies and innovative products. FBC Interactive employs only the most proven methodologies - primarily Direct Response Television (DRTV) - to advertise, market, and distribute its products, commanding a dominant retail presence in any and all targeted markets. The company's repertoire is diverse, with primary focus and expertise honed on toy and entertainment products, as well as consumer and healthcare products and branding.
About FBC Holding, Inc.
FBC Holdings Inc. develops and markets new proprietary technology - specifically incorporating buttons, switches, wires and other electrical components that can be printed on nearly any media. The company has an extensive history of accomplishments in the design, manufacture, and direct-to-consumer marketing of products that use cutting edge technologies. FBC's focus lies primarily in consumer, healthcare, and the toy and entertainment markets.
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SOURCE FBC Holdings Inc.