lettrs Jumps in Mobile Messaging Popularity, Raises $1.5M and Brings Long-Form Writing to iPhone & iPad

Major expansion includes space in Brooklyn, grows with global appeal against disposable apps

Oct 21, 2014, 03:00 ET from lettrs

NEW YORK, Oct. 21, 2014 /PRNewswire/ -- Today lettrs™, the first social messaging platform to deliver private or public mobile letters, announces a $1.5M privately funded raise and the growth of its company, including the opening of a new Brooklyn-based headquarters.   The company also releases its latest iPhone and new native iPad application for hand-signed messages that recreate personal letters for a mobile world.

The free iPhone app is an extension of its popular Android app, the premier global messaging platform for mobile-to-mobile letter writing that has experienced more than 10M lettrs impressions in the last 45 days. 

Powered by the market's first-ever "social signature" which enables writers to hand-sign their messages, the iPad and iPhone versions of lettrs creates a writing desk for the digital age. iOS users can select writing filters, attach photos, and tags, now signed as digital memorabilia, to create customized messages that are visually appealing, easy-to-read and meaningful.

"Our new iPhone and iPad applications allow mobile users to discover the art of letter writing…of slowing down, even in a mobile medium. We challenged the misconception that social messaging has to be disposable by making letter writing personal and valuable again," said Drew Bartkiewicz, the co-founder and CEO of lettrs. "While other messaging apps seek to extinguish words, lettrs aims to distinguish them in an all mobile network."

The lettrs new iOS apps include:

  • A collection of designer themes including a limited time "Humanity Collection"
  • Geo-location stamping of signed lettrs messages, including photo attachments
  • One-stop letter center to organize personal letter writing for private messaging or public letter writing, including the first & only personal autograph from an iPhone
  • Tagging system for mobile and tablet users for easy searching and sorting
  • Internal/native advertising space to promote in-lettrs events and personalities 

With several patents filed on personal signatures and timed messages to enhance word the permanence of words, users from 174 countries and in 80 languages have already established millions of penpal connections in a complete reinvention of tasteful correspondence.

In three months since launching Android, the global messaging program has already reached close to 1 million downloads. lettrs has also been tapped as Best New Android App from The Next Web and was featured by the Google Play Editorial Board in September.

lettrs has also expanded with the opening of a new office in Williamsburg, Brooklyn to help facilitate its daily operations and a team of 14, as part of its mission to deepen how people communicate worldwide.

Says Bartkiewicz, "The disposable messaging apps today are a joke, nothing  more than digital crack for society's youth.  Our company is committed to transforming the future of written communication and to power the lasting mobile letters we knew the world could write, even in a fully mobile network.  lettrs is engaging the permanent words in social, with a wildly popular response to counter secret and superfluous messages."

The new lettrs application is now available in the iTunes store and can be downloaded to any iOS tablet or phone.   

About lettrs™
lettrs is the messaging app for lasting words. It creates its own mobile network for penpals, PO Boxes, and personal signatures. lettrs provides a platform for more meaningful communications between consumers, professionals & brands. For more information, visit lettrs™.

 

 

Video - http://youtu.be/WrBNlQfud0k
Photo - http://photos.prnewswire.com/prnh/20141021/153289

SOURCE lettrs



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