New App Transforms How We Eat: South Beach Diet Launches a Mobile App that Makes Living a Healthy Lifestyle Easier

NEW YORK, June 6, 2012 /PRNewswire/ -- South Beach Diet today unveiled a state-of-the-art mobile app that offers one of the easiest to use, feature-rich weight loss experiences in the mobile environment.  The app, designed to keep users motivated, committed, and focused on their weight-loss goals, is published by Everyday Health and available now at the App Store.

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"Technology continues to change the way we live, and now, through this new app, it's changing the way we eat; empowering people to make informed decisions on what they put in their bodies," said Cardiologist, Author and Creator of the South Beach Diet, Arthur Agatston, MD.  Elise Donahue, CEO of the South Beach Diet, added "The South Beach Diet is more relevant than ever with over 300,000 active participants across our digital properties, robust book sales and now a mobile app for our consumers on the go. We are thrilled to provide another innovative platform to make South Beach Diet the total weight-loss solution for our users."

Some features of the new South Beach Diet app include:

• Daily personalized meal plan recommendations and prescriptive diet advice based on Dr. Agatston's proven program—meals are designed for users' specialized needs at each stage
• Easy-to-follow food guides with the South Beach Diet's: Foods to Enjoy and Avoid, that help users stay on track and reach their goals
• Thousands of South Beach Diet-approved recipes
• Food & Fitness Journal—The most advanced calorie tracker allows users to input foods' nutritional values—with the least amount of taps or by utilizing a barcode scanner—along with fitness and activity
• The Weight Tracker allows users to input their weight and be inspired by their progress

"Everyday Health is the leading health and wellness app publisher, and we're proud to release the South Beach Diet App as it is one of our best yet." explained Chief Product Officer of Everyday Health, Goli Sheikholeslami.  "Our company continually innovates to meet our users' everyday needs, and by utilizing Apple's in-app subscription platform the South Beach Diet app can unlock unique personalization features to better help our users reach their goal."

The fully featured South Beach Diet mobile app is available now for a one-time charge of $2.99 from the App Store on iPhone or at http://www.itunes.com/appstore. Users can sign up via a mobile device, without having to go online, and can also add the $4.99/week feature to subscribe to a premium suite of services and additional content which includes full access to the South Beach Diet website.

About South Beach Diet
The South Beach Diet, a trusted choice for millions seeking a total solution for losing weight and gaining health, is a globally recognized brand with a portfolio that includes a substantial new offering of nutritionally balanced foods, available to consumers in over 30,000 doors nationwide (including Walmart, Walgreens, CVS, Kroger, Publix and Safeway);  SouthBeachDiet.com, a compelling interactive web property that provides tools for maintaining a healthy lifestyle, recipes, exercise routines, customized meal plans, and support from registered dietitians; and a continuing series of #1 New York Times Bestselling books, with over 23 million copies in print, written by renowned preventive cardiologist Arthur Agatston, M.D. The South Beach Diet is where Healthy Never Looked so good.™

About Everyday Health, Inc.
Everyday Health is the leading digital health company.  Attracting 38 million people monthly through its popular websites, mobile applications, and social media presence, Everyday Health inspires consumers to live healthier lives and helps doctors make more informed decisions for their patients. Everyday Health reaches an additional one million viewers per episode through its weekly TV series on ABC stations.  The Company's broad portfolio of products spans the health spectrum, from in-depth medical content for condition prevention and management to healthy lifestyle offerings. Everyday Health was founded in 2002 by CEO, Ben Wolin, and President, Mike Keriakos.

SOURCE South Beach Diet