Shofur Market Launches Digital Marketplace for Buying and Selling Buses and Limousines
U.S. vehicle shoppers using a digital app or mobile website grew 75% between 2012 and 2013* source: Cars.com/Plated
ATLANTA, Dec. 9, 2014 /PRNewswire/ -- Shofur Market, the mobile marketplace for buying and selling buses and limousines, launched an online marketplace today that provides enhanced digital technology for easy mobile browsing, viewing and connecting. The website can be found at Shofur.com/market.
"The charter bus industry is by its very nature constantly moving," says Tony Harris, President & CEO of Shofur and Shofur Market. "Shofur Market is providing a platform that responds to the owner and manager who cannot be in front of his or her desktop 24 hours a day. Our bus owners can respond to sales inquiries via their smartphone."
Shofur Market is designed for mobile and digital access. Images on the site utilize Responsive Web Design. Contact information is hyperlinked for quicker conversions. Site searches for bus inventory include motorcoach, mini bus, luxury coach, coach sales, bluebird bus, service bus, MCI bus, tour bus and converted buses.
In February, Nielsen released a report entitled The Digital Consumer, which found that mobile Internet use via smartphones had surpassed time spent on the Internet through PCs.
Cars.com and Placed partnered to determine vehicle buying patterns via smartphones. The report called mobile "a game changer."
"Fifty-one percent of auto shoppers used a mobile device to seek information related to price, payments and offers, while 29% checked inventory and 17% read vehicle or dealer reviews. Others used their device to build confidence by getting online advice or verifying information from their dealer sales person," says Harris. "While the automobile market has different variables in terms of purchase, there are some important crossovers for those selling buses."
Shofur Market offers a low flat fee to post a bus for sale. The fee is currently waived until March 31, 2015. Additional paid enhanced marketing opportunities are available for a premium. Shofur Market attracts, engages and converts active buyers at the start of their research. Log onto Shofur Market's Facebook for information on new postings. Shofur Market is a division of Shofur, the premiere website for booking charter buses for tours, conferences, special events and more. To learn more, visit Shofur.com/market or Shofur.com.
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