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The rising number of dual-income households and the improving per capita income of consumers, especially in emerging economies are increasing the living standards. Besides, rising awareness about smart devices among consumers is encouraging market vendors to increase their portfolios by introducing new products and expand their reach across geographies. Many such factors are expected to increase revenue in the market during the forecast period.
The market is expected to be driven by factors such as the rapid decline in the ASP of smart trackers and the emergence of rugged smart trackers.
The report also offers information on the upcoming trends and challenges that will influence market growth.
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Smart Tracker Market: Opportunities
The availability of the internet and the high adoption of smartphones in emerging economies are increasing the acceptance of new gadgets and technologies among consumers. Also, rapid urbanization in developing countries is creating significant demand for electronic devices and gadgets such as Bluetooth trackers for keys, mobile phones, wallets, and pet trackers. Moreover, the increasing spend on pets in developed regions such as the US and Canada is creating significant demand for smart pet trackers. Many such factors are expected to offer several growth opportunities for market vendors during the forecast period.
Smart Tracker Market: Segmentation by Application
Based on the segmentation by application, the market generated maximum revenue in the consumer products segment in 2019. The segment is driven by the increasing application of smart trackers in consumer products such as key bundles, wallets, umbrellas, noteholders, cardholders, cameras, small electronic gadgets, and other small household items. In addition, rising awareness about smart trackers among consumers will have a positive impact on the growth of the segment during the forecast period.
Smart Tracker Market: Segmentation by Geography
North America held the largest market share in 2019 and the market growth in the region is expected to be slower compared to the growth of the market in Europe. The growth of the market in North America can be attributed to the strong presence of leading retail brands that offer smart trackers. In addition, the high adoption of technologically advanced products by consumers is contributing to the growth of the smart tracker market in North America.
One of the fortune 500 companies had used the detailed research report on the smart tracker market and had decided to increase their market share in the North American region which offers the highest market opportunities during the forecast period.
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Smart Tracker Market: Major Vendors
Chipolo d.o.o.
The company offers two models of smart tracker that includes Chipolo ONE and Chipolo CARD.
Innova Technology PTE Ltd.
The company offers Bluetooth trackers for valuables and mobile phones. The models offered by the company include Protag G1, Protag Elite, and Duet.
Kaltio Technologies Oy
The company offers Bluetooth-based smart trackers that are used for tracking personal valuables, shipments, and products at construction sites.
PB Inc. dba Pebblebee
The company offers various models of wallet, phone, and other valuable trackers, including Pebblebee Finder 2.0, Pebblebee BlackCard, Pebblebee Finder, Pebblebee Honey, Pebblebee Stone, and Pebblebee BlackCard + EZGO.
Samsung Electronics Co. Ltd.
The company offers Smartthings Tracker that is used for tracking pets, kids, keys, and other important things.
Along with the market data, Technavio offers customizations as per the specific needs of companies. The following customization options are available for the smart tracker market report:
Regional Analysis
- Further breakdown of the market segmentation at requested regions.
Market Player Information
- Detailed analysis and profiling of additional market players, vendor segmentation, and vendor offerings.
- Know the strategies adopted by vendors during the COVID-19 Recovery Phase.
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Executive Summary
Market Landscape
- Market ecosystem
- Value chain analysis
Market Sizing
- Market definition
- Market segment analysis
- Market size 2019
- Market outlook: Forecast for 2019 - 2024
Five Forces Analysis
- Bargaining power of buyers
- Bargaining power of suppliers
- Threat of new entrants
- Threat of substitutes
- Threat of rivalry
- Market condition
Market Segmentation by Application
- Market segments
- Comparison by Application
- Consumer products - Market size and forecast 2019-2024
- Pets - Market size and forecast 2019-2024
- Luggage - Market size and forecast 2019-2024
- Market opportunity by Application
Market Segmentation by Technology
- Market segments
- Comparison by Technology
- Bluetooth - Market size and forecast 2019-2024
- Cellular technology - Market size and forecast 2019-2024
- GPS - Market size and forecast 2019-2024
- Market opportunity by Technology
Customer landscape
Geographic Landscape
- Geographic segmentation
- Geographic comparison
- North America - Market size and forecast 2019-2024
- Europe - Market size and forecast 2019-2024
- APAC - Market size and forecast 2019-2024
- South America - Market size and forecast 2019-2024
- MEA - Market size and forecast 2019-2024
- Key leading countries
- Market opportunity by geography
Drivers, Challenges, and Trends
- Market drivers
- Market challenges
- Market trends
Vendor Landscape
- Overview
- Landscape disruption
Vendor Analysis
- Vendors covered
- Market positioning of vendors
- Chipolo d.o.o.
- Innova Technology PTE Ltd.
- Kaltio Technologies Oy
- LugLoc
- Mars Inc.
- PB Inc. dba Pebblebee
- Samsung Electronics Co. Ltd.
- Smart Tracking Technologies LLC
- Tile Inc.
- TrackR Inc.
Appendix
- Scope of the report
- Currency conversion rates for US$
- Research methodology
- List of abbreviations
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Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.
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