NEW YORK, July 29, 2015 /PRNewswire/ -- SCRI has been tracking the Broadcast Pro Video Marketplace since 1984. This 2014 Industry Trends Report contains 47 pages of both primary survey-based research as well as articles and reports from a variety of published sources.
Table of Contents
A. Industry / Product Trend Results from Annual Broadcast Pro Video Survey 3
Executive Summary & Highlights 3
Vertical Market Composition 3
Business Activity Trends 3
Equipment Budget Trends 4
Product Purchasing Trends – 20 Product Types – 2012, 2013, 2014 4
Survey Results – Tables and Charts 6
Vertical Market Composition 6
Business Activity Trends 8
Equipment Budgets Trends 9
Product Types Purchased – 20 Product Types – 2012, 2013 & planned for 2014 10
Macro Trend: 2012, 2013, 2014, and average across all years 10
2012 Trends 12
2013 Trends 14
2014 Trends 16
Average Across all Years 18
B. Overview of Vertical Markets 19
Video Postproduction 19
Major Companies 19
Industry Analysis & Industry Trends 19
Industry Report – Industry Analysis Chapter 20
What is the Video Postproduction Services Industry? 20
Industry Products 20
Industry Activities 20
Movie & Video Production 21
Major Companies 21
Industry Statistics & Market Size 21
Industry Report – Industry SWOT Analysis Chapter 21
What is the Movie & Video Production Industry? 22
Industry Products 22
Industry Activities 22
Television Production 23
Major Companies 23
Industry Statistics & Market Size 23
Industry Analysis & Industry Trends 23
Industry Report – Industry Analysis Chapter 23
What is the Television Production Industry? 24
Industry Products 24
Industry Activities 24
Industry Statistics & Market Size 25
Industry Analysis & Industry Trends 25
Industry Report – Industry SWOT Analysis Chapter 25
Cable Networks 27
Industry Statistics & Market Size 27
Industry Analysis & Industry Trends 27
Industry Report – Starting a New Business Chapter 27
What is the Cable Networks Industry? 28
Industry Products 28
Industry Activities 28
Additional Background on Cable Market:
State of the Media 2013 Report 29
Cable: A Growing Medium Reaching its Ceiling 29
Signs of a Saturation Point for Cable News 30
Television Broadcasting In the US – An Overview 31
C. Media/TV Advertising Forecasts 33
2013 Forecast: TV Ad Revs To Dip, More Digital Growth 33
US Traditional Media Outlook, 2013-2017 35
Consumer magazine publishing: CAGR = -1.3% 35
Filmed entertainment: CAGR = 3.4% 35
Newspaper publishing: CAGR = -2.9% 36
Out-of-home advertising: CAGR = 5% 36
Radio: CAGR = 2.5% 36
TV subscriptions and license fees: CAGR = 2.2% 37
US TV Ad Spend and Influence (Updated – Q3 2013 Data) 39
TV as the Largest Advertising Medium 40
Ad Revenues Grow Despite Stagnant Reach 41
TV Advertising: Problems and Opportunities 41
TV's Influence as an Advertising Medium 43
Growth Segment: Spanish-Language TV 46
Looking Ahead: TV Ad Spend to Remain Healthy 47
Read the full report: http://www.reportlinker.com/p02516024-summary/view-report.html
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