Pember relates that this push toward cleaner toilets is being addressed by unique changes in toilet products by many manufacturers. "From the development of easier to clean glazes on the toilet to advanced developments of waste removal to built in washing treatments, manufacturers are working hard to answer the demand from consumers for cleaner toilets," says Pember.
According to Pember the desire for reliable, high-performing sanitaryware products is a recurring trend that ties in with the desire for low water usage of toilets.
"We said last year that water efficient toilets are here to stay and we stand behind that statement," says Pember. "Homeowners want one-flush confidence while knowing they're minimizing water usage."
A secondary trend influencing industry sales is the desire by homeowners for Made in America products.
Recent research shows that almost eight out of 10 American consumers show preference to purchasing an American-made product than an imported one. In the same survey, more than 60 percent of those interviewed said they would also be willing to pay 10 percent or more for American-made products. This supports the 2012 findings of the Boston Consulting Group that shows more than 80 percent of consumers in the United States said they would be willing to pay a higher price for American-made goods than for those products made in China.
"Whether because it's an election year or people are tired of waiting for products shipped from overseas, there's a strong request right now for Made in America sanitaryware products," says Pember, whose company is based in Ohio. "Certainly we know products made in the USA mean more employment of Americans and faster delivery times. However, the current push right now also appears more 'patriotic' than in previous years."
Contact: Kathy Ziprik
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SOURCE Mansfield Plumbing