DENVER, Nov. 29, 2016 /PRNewswire/ -- Credit unions can dramatically improve their customer service by offering a smooth online user experience for mobile users, according to findings from the Denver-based web application development firm 303 Software.
More than 53 percent of all smartphone users prefer to bank from their mobile devices, a number that the Federal Reserve has reported has only grown in recent years. Customers who bank from their smartphones or tablets naturally gravitate towards and stay with credit unions that offer the most user-friendly mobile experience.
"Speaking from personal experience, I greatly benefitted when my credit union released their new mobile tools. Being able to easily do things like transfer funds, send messages, and schedule appointments from my phone is why I keep all my accounts at my local my credit union," 303 Software President and Founder Matt Jaffe said.
303 Software recently completed mobile responsive website redesigns for two local credit unions, the Denver Community Credit Union and Westerra Credit Union. In both cases, the credit unions had websites that had become outdated and rendered poorly on mobile devices.
These credit unions also had seen a corresponding decline in online user engagement, a trend that reversed itself when the redesigned versions were launched.
In both cases, 303 Software rebuilt the credit unions' websites entirely from the ground up. Working with new site architectures, user experience plans and user interfaces, 303 Software created beautiful, user-friendly custom interfaces to best reach the credit unions' customers.
"Credit unions have much better service than big, impersonal financial institutions. But credit unions often lag behind big banks when it comes to engaging technology. Can credit unions afford to not have mobile tools?," Jaffe asked.
For more information on 303 Software, visit www.303software.com or call 303-893-1155.
About 303 Software
Founded in Denver, 303 Software is a custom web and mobile application development firm that builds digital products for businesses, governments and startups. They employ experienced technologists who provide full project lifecycle expertise, from consulting to implementation to post launch support.
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SOURCE 303 Software