360 Sales Focus Executive Addresses Business Growth Conference

TOWSON, Md., Nov. 4, 2010 /PRNewswire/ -- 360 Sales Focus today announced that Carlos Diggs, managing partner of the firm's Sales Consulting Practice, will be a featured speaker at the Second Annual GrowSmartBiz Conference and Trade Show on Friday, November 5, at the Renaissance Hotel in Washington.

Diggs will discuss why many businesses fail to pursue sales from their most promising prospects—referrals—and will offer strategies and tactics for overcoming this common obstacle to closing new business.

"Even the most aggressive business owners and sales professionals may hesitate to approach their best prospects," Diggs said. "But if we're unwilling to pitch our products and services to those with whom we have a direct, personal connection, maybe we're not ready to be selling them at all."

Diggs will share highlights of 360 Sales Focus' Direct Level-3 Marketing approach, how to overcome the FUD Factor, and hints on building a 90-day action plan that will move a business forward using practical, proven sales methods.

The event will bring in executives from diverse industries throughout the region. Leaders in small business will share their knowledge and experience on today's most relevant topics, and more than 50 exhibitors will be on hand throughout the day.  For more information on the GrowSmartBiz Conference and Trade Show, visit www.bizjournals.com/washington.

About 360 Sales Focus

360 Sales Focus is a full service sales & marketing consultancy. We combine the best of sales and marketing from a single source. Our team of professionals has closed millions in business and generated return rates of up to 10 percent on marketing efforts. What 360 Sales Focus understands is how to reach, engage and close prospects through integrated marketing and intelligent selling. Our clients consider us their secret weapon when it comes to driving sustainable, profitable growth.  For a free consultation, please call 410.782.0360, or visit www.360salesfocus.com.

SOURCE 360 Sales Focus