505 Southwestern "All American Salsa" supports Wounded Warrior Project®


LOS ANGELES, May 1, 2013 /PRNewswire/ --  Flagship Food Group, the owner of 505 Southwestern premium line of salsas and sauces, is proud to announce its newest product — 505 Southwestern "All American Salsa". Our All American Salsa, available in both Mild and Medium flavor profiles, is All Natural, Gluten Free and 100% grown and made in the USA with green chiles from Hatch Valley, NM.

(Photo: http://photos.prnewswire.com/prnh/20130501/LA01203)

Most importantly, the All American Salsa line will help support Wounded Warrior Project® (WWP), whose mission is to honor and empower Wounded Warriors. The partnership with WWP will help support and raise awareness of the needs of injured service members and their families. WWP is a national organization that provides 18 programs and services uniquely structured to nurture mind, body, spirit and economic empowerment.

Flagship Food Group will contribute 1% of the purchase price of every bottle of 505 Southwestern All American Salsa, with a minimum donation of $100,000 to WWP from May 1, 2013 through April 30, 2014. To raise further awareness for the cause, in the month of July, the brand will donate an additional $1 for every new person who "likes" 505 Southwestern on Facebook (www.facebook.com/505chile).

"We want the 505 All American Salsa to be the country's 'patriotic salsa'. If you love great salsa and want to support a great military charity at the same time, this is really the only salsa product you should buy.  The 505 Southwestern brand could not be more proud to support such a worthy cause as Wounded Warrior Project," explained Rob Holland, CEO, Flagship Food Group. "We hope to raise awareness of the needs of injured service members and their families and demonstrate support for our men and women in uniform who have given so much."

Donations raised from the campaign will help WWP serve veterans and service members who incurred a physical or mental injury, illness, or wound, co-incident to their military service on or after September 11, 2001.

Over 50,000 servicemen and women have been injured in the recent military conflicts. In addition to the physical wounds, it is estimated as many as 400,000 service members live with the invisible wounds of war including combat-related stress, major depression, and post-traumatic stress disorder. Another 320,000 are believed to have experienced a traumatic brain injury while on deployment.

About Flagship Food Group®
Flagship Food Group is a diversified food and consumer products company dedicated to innovation, quality, health and value. Our over 500 employees are focused on developing consumer brands you know and trust, such as the much-loved green and red chiles and salsa of the brand 505 Southwestern. To learn more about Flagship, visit flagshipfoodgroup.com. To learn more about 505 Southwestern, visit 505southwestern.com.

About Wounded Warrior Project®
The mission of Wounded Warrior Project® (WWP) is to honor and empower Wounded Warriors. WWP's purpose is to raise awareness and to enlist the public's aid for the needs of injured service members, to help injured servicemen and women aid and assist each other, and to provide unique, direct programs and services to meet their needs. WWP is a national, nonpartisan organization headquartered in Jacksonville, Florida. To get involved and learn more, visit
woundedwarriorproject.org.

Contact:

Tina Waldmier


twaldmier@flagshipfood.com


310.230.6204

SOURCE Flagship Food Group




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