2014

5W Public Relations Expands Health & Wellness Practice, Adding healthy mama™ to Client Roster

NEW YORK, Oct. 29, 2013 /PRNewswire/ -- 5W Public Relations, one of the 25 largest independent public relations firms in the U.S., today announced the addition of healthy mama™, remedies for pregnancy, nursing, and beyond, to its diverse roster of health, wellness and parenting clients. 5W Public Relations will execute a comprehensive public relations program designed to increase awareness for the launch of the company's product line, with the goal of becoming recognized as the leading over-the-counter brand for pregnant and nursing women worldwide.

healthy mama™ is a complete line of over-the-counter remedies developed to provide pregnant and nursing women with the safest solutions to their common ailments including, but not limited to, aches and pains, indigestion, constipation, lack of energy, nausea and sleeplessness. Founded by mother of two and mompreneur, Rachel Katz-Galatt, the healthy mama™ brand is fueled from Rachel's own real life experiences, giving her extreme passion and purpose to fill a void in the market. The brand's mission is dedicated to providing pregnant and nursing women with the safest remedies to help them experience a healthier, happier and more comfortable full-term pregnancy.

Supported by The American Pregnancy Association, this revolutionary, first-to-market brand provides convenience and peace of mind to pregnant, nursing, and busy moms alike by offering support, resources, and product solutions. The brand is a one-stop-shop resolution to help these women simplify their shopping experience and ease the frustration of navigating pharmacy aisles searching for individual products and ingredients deemed safe for prenatal women. healthy mama™ products are currently available on the brand's website, www.healthymamabrand.com, and are set to launch in Buy Buy Baby stores nationwide on October 31st, followed by additional national retailers this winter.

ABOUT 5W PUBLIC RELATIONS

5W Public Relations (www.5wpr.com) is a full-service agency known for cutting-edge programs that engage with businesses, issues and ideas. With more than 100 professionals serving clients in B2C (Beauty & Fashion, Consumer Brands, Entertainment, Food & Beverage, Health & Wellness, Travel & Hospitality, Technology, Nonprofit), B2B (Corporate Communications and Reputation Management), Public Affairs, Crisis Communications and digital strategy, 5W brings leading businesses a resourceful, bold and results-driven approach to communications.

Contact: Ronn Torossian, 5W PR, 212-999-5585, ronn@5wpr.com

SOURCE 5W Public Relations



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