A Majority of Americans Can't Go Two Hours without Checking Technology Devices

New data from Crucial.com shows Americans think they maintain a tech-life balance, but the numbers don't add up

Nov 19, 2014, 07:00 ET from Crucial.com

BOISE, Idaho, and GLASGOW, Scotland, Nov. 19, 2014 /PRNewswire/ -- Despite three in four Americans believing that they maintain a healthy tech-life balance, a majority of Americans cannot endure more than two hours without checking their electronic devices, according to new data released today in the Crucial.com Tech-Life Balance Survey. One in four Americans becomes stressed by going longer than 30 minutes without checking their email or phone due to a fear of missing out. Additionally, one in five would sooner go to dinner with an ex significant other than separate from technology for a month. The independent survey, which was commissioned by Crucial.com and conducted by GMI Research, found a disconnect among Americans when it comes to the perceptions and realities of their technology use:

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  • Men go to great lengths to stay connected: While three in four men reported having a balanced or very balanced tech-life ratio, 84 percent of men admitted to having checked a mobile device while driving, in a movie theater, at a funeral or during a child's play/recital. Additionally, one in five acknowledged that they would rather go without a car than give up technology for a week, and 16 percent would prefer a week without a shower.
  • Women are skeptical of tech's role in society: Like men, women claimed their technological and personal lives are balanced, though one in three women said they feel guilty about the amount of time they spend checking their electronic devices. This sense of guilt among women translates to their take on the future of technology: Sixty-two percent of women predicted that technology will ruin humans' ability to communicate in the future.
  • Millennials (aged 18 to 24) consume the most tech but want to disconnect: Millennials comprise the most "connected" generation, with nine in 10 respondents reporting that they own a laptop or smartphone. While two in three millennials claimed to keep their tech-life balance in check, more than a third admitted that technology has been the cause of an argument with a significant other. It's no surprise, then, that millennials said more often than any other age group that they wish they could go back to a time where people were not constantly connected (31 percent).

This technology-induced apprehension is also likely related to issues that arise with the technology itself. Almost a third of the Americans surveyed, for example, reported that they have to wait longer than five minutes for their devices to load.

"These findings illustrate that Americans are wary of how much time they spend engaged with technology," said Crucial.com Marketing Manager Ed Walker. "Our technology consumes so much of our time, much of which is spent waiting for our devices to start up. Less time wasted waiting on slow electronics would mean more time to spend with family and friends."

For additional information about the survey, Crucial, or computer memory upgrades visit Crucial.com.

Research findings are based on a survey fielded in the US between October 31 and November 4, 2014 which asked 1,000 adults aged 18-65 about their use of technology and its impact on their personal and professional lives. The survey was completed through GMI's Global Test Market double opted in panelists who have registered to participate in online surveys. Respondents who were invited to participate in this survey were split equally on gender. Differential sampling was done to account for response rate differences by demographics. Quotas were also set in the survey to ensure that over representation of the age and gender groups involved did not occur.

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About Crucial
Crucial is a global brand of Micron Technology, Inc. Crucial products include award-winning solid state drives (SSDs) and DRAM for more than 50,000 desktops, laptops, servers, workstations, and other systems. Crucial products are available worldwide at leading retail and e- tail stores, commercial resellers, and system integrators who can be found at www.crucialproducts.com. For more information or support, visit www.crucial.com.

About Micron
Micron Technology, Inc. is one of the world's leading providers of advanced semiconductor solutions. Through its worldwide operations, Micron manufactures and markets a full range of DRAM, NAND and NOR flash memory, as well as other innovative memory technologies, packaging solutions and semiconductor systems for use in leading-edge computing, consumer, networking, embedded and mobile products. Micron's common stock is traded on the NASDAQ under the MU symbol. To learn more about Micron Technology, Inc., visit www.micron.com.

Media Contact:
Courtney Duffy, InkHouse for Crucial
1-774-261-0380
crucial@inkhouse.com

SOURCE Crucial.com



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