A24 Media Offers a Free to Air Piece on: Takaba Drought Response Project, Delivering Water Saving Lives

NAIROBI, Kenya, March 4, 2011 /PRNewswire/ -- For years, people living in North Eastern Kenya have suffered drought- related calamities and their cries have often fallen on deaf ears. Thousands have died owing to scarcity of food, shortage of water and their livestock rotting to bare carcasses. The people of Takaba can now afford to smile as the Kenya Red Cross Society finally heeds their call.

Takaba lies in the arid region of Mandera West district in North-Eastern Kenya. The harsh temperatures combined with the extreme evaporation make this area best suited to nomadic pastoralism. Kenya is still recovering from a devastating drought that lasted two years and Takaba was one of the areas hardest hit.

In 2009, Kenya Red Cross Society implemented the Takaba Drought Response Project with support from the Norwegian government and other partners. The main objective of the project was to build a 13-kilometre extension pipeline from an existing borehole in Dahani II to Takaba town, providing the population of 23,600 people with a permanent source of water.

http://www.a24media.com/index.php/features-blog/2329-takaba-drought-

response-project-delivering-water-saving-lives

Runtime: 11 minutes 48 seconds

Language: English

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About A24 Media

A24 Media is Africa's first online multimedia delivery site for material from journalists, photographers, African broadcasters and NGO's from around the continent. A unique and easily navigable system has been developed to allow broadcasters and picture editors to view and purchase high-quality video and stills.

A24 Media's business model ensures that all contributors receive a wide and previously unknown exposure to their content, thereby generating sustainable and generous revenues from the sale of their stories on a 60:40 basis in favour of the contributor. Most importantly, the contributor will continue to own the copyright of the original footage.

A24 Media also offers audio - visual content distribution services to clients globally through its preferred networks.

For access to the stories and more information on an African voice telling the African story, visit http://www.a24media.com

For a copy of a High Resolution Broadcast piece OR 60 second Mobile trailer, kindly contact Farah Chaudhry on - farah@a24media.com, +254-733790458

SOURCE A24 Media



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