'Absolutely Charming' Fashion Accessories for Smartphones & Tablets: Vivitar Introduces 12 Collections with 84 SKUs to Personalize Electronics
7 Matching SKUs in Each Series Including iPad & iPhone Cases, Headphones & Earbuds
LAS VEGAS, Jan. 8, 2013 /PRNewswire/ -- CES BOOTH 13035 – What does the fashionable iPad or iPhone wear? Vivitar's new 'Absolutely Charming' accessory collections for smartphones, tablets and other electronics give women a choice of 12 artsy designs – each featuring seven matching pieces – with themes like Glam, Ranch Girl, Romeo and Juliet, and Stay Positive to appeal to different tastes.
Liberally appointed with charms (charming!), studs and other decorations with a rainbow of color and pattern, each collection consists of an iPad case, iPad mini-case, iPhone 5 and iPhone 4s cases, iPad/tablet stylus, headphones with mic, and earbuds. Consumers can choose from three matched sets in each of four categories:
- Glam, a bling-filled family using metallics, tassels, kaleidoscopic motifs, and covers ranging from starry-night black to python polyurethane.
- Ranch Girl, featuring turquoise and silver trims and charms with a choice of flocked animal print, leather-like polyurethane or embossed, saddle-style polyurethane covers.
- Romeo and Juliet, offering a more traditional feel with damask prints, burlaps, lace, cameos, keys and other romantic touches.
- Stay Positive, a good vibe set filled with positive sayings like "Breathe" and "Dream" along with embossed polyurethane covers, charms and metallic appointments.
All items are sold separately with MSRPs of $19.99 to $59.99 and can be found at Best Buy, Fred Meyer and Office Depot.
Vivitar is a leading provider of photographic, audio and optic devices and related accessories with a rich heritage of technology innovation dating back to 1938. The company celebrates its 75th anniversary in 2013 with an aggressive expansion of its accessory portfolio, including a line of fashion smartphone and tablet accessories as well as co-branded speakers, docks, headphones and earbuds. Vivitar is headquartered in Edison, New Jersey, with additional offices across the United Kingdom, Latin America, Canada and Hong Kong, and retail distribution worldwide. For more information, visit www.vivitar.com
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