Acquity Group Selected as Partner for C. Wonder to Create Enhanced Digital Experience Growing retailer C. Wonder will join Acquity Group's NYC client roster
CHICAGO, April 1, 2013 /PRNewswire/ -- Acquity Group (NYSE AMEX: AQ), a leading Brand eCommerce® and digital marketing company, has partnered with C. Wonder to improve its digital experience. A retail shopping destination founded by Chris Burch, C. Wonder engaged Acquity Group to refresh its shopping experience across its digital channels.
"Our customers are chic and savvy, and we want to provide a shopping experience that exceeds their expectations," said Katherine Bahamonde, EVP, Global E-commerce & Operations at C. Wonder. "We are investing in our digital channel, and plan to offer an experience that reflects our brand and is as fun as shopping in one of our store locations - and Acquity Group's expertise is a natural fit."
C. Wonder will work with Acquity Group's New York City office, which supports a prominent client base, including Destination XL Group, Godiva, Saks Fifth Avenue as well as international brands Dun & Bradstreet, Colgate, Saks Fifth Avenue, L'Oreal, and MAC.
"As C. Wonder continues to garner recognition and expand as a brand, a dedicated focus on the digital experiences will improve and enhance the brand, allowing for continued growth and success." said Andrew Walker, Northeast Group Client Partner for Acquity Group. "We're excited to apply our extensive background in user experience design and digital technology to assist this new and impressive retail brand."
About Acquity Group
Acquity Group is a leading global Brand eCommerce® and digital marketing company, creating award-winning digital experiences for global brands. Our multi-disciplinary approach brings together strategy, design, and technology to create unique brand experiences that build firm customer relationships. Acquity Group works with leading brands like Adobe, AT&T, General Motors, Motorola, and Saks Fifth Avenue through offices in North America. To define a unique perspective for your business, contact Acquity Group at www.acquitygroup.com.
About C. Wonder
C. Wonder offers women's clothing, footwear, jewelry and accessories; housewares and home decor, personal electronics, great gifts, and delightful surprises at every turn. Our design teams create a wide-ranging assortment of beautiful, versatile and spirited products for all areas of our customer's life. Our stores offer unexpected touches at every turn: rich interior furnishings; personal fitting room settings; monogramming on select products; an open door return policy; and payment transactions anywhere in the store. C. Wonder is one of several lifestyle and consumer products brands being developed by Chris Burch, founder and CEO of Burch Creative Capital, an entrepreneur and active investor across a wide range of industries for nearly thirty years. Mr. Burch has been a strategic investor in multiple technology and luxury brands, including Aliph (Jawbone), NextJump, PowerMat, Voss Water and Tory Burch. C. Wonder currently operates ten stores, the SoHo Flagship and at the following malls: , The Shops at Columbus Circle in Time Warner Center, Garden State Plaza, The Westchester Mall, Roosevelt Field Mall, Fashion Island, Tyson's Corner, King of Prussia, Fashion Valley and Lenox Square in addition to a full-service e-commerce boutique. Additional stores will open across the country in 2013 and beyond. For more information or to shop online, please visit: www.cwonder.com.
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SOURCE Acquity Group LLC