ALDI Celebrates Return to Joplin with Extreme Makeover: Home Edition Contribution
Grocer Provides Seven Families with Free Groceries
JOPLIN, Mo., Jan. 10, 2012 /PRNewswire/ -- ALDI is proud to have contributed its support to Extreme Makeover: Home Edition's recent project in Joplin that built seven homes in seven days for families who suffered significant losses in the May tornadoes that destroyed much of the city. The Joplin episode, which will be the show's 200th episode, is scheduled to air on January 13, 2012, on ABC at 7 p.m. CT.
"After the horrible destruction caused by the Joplin tornadoes, we wanted our neighbors to know that we are in this with them, and that ALDI is committed not only to rebuilding our store, but also to helping rebuild Joplin," said Mark Bersted, ALDI division vice president. "Joining forces with Extreme Makeover: Home Edition was a great opportunity for ALDI to help these families directly affected by the tornadoes in our community."
During a press conference to celebrate the conclusion of the project, Bersted and ALDI Joplin Store Manager, Scott Lee, presented each of the seven families with ALDI gift certificates to help fill their new refrigerators and pantries with fresh groceries and other household essentials.
The ALDI store in Joplin was completely demolished by the tornadoes that devastated the area. However, on October 22, exactly five months after the storms, ALDI re-opened its Joplin store ahead of schedule, once again providing the community with the highest quality products at the lowest possible prices. Regional companies were hired for the store rebuilding, making this truly a community effort.
"We've been a part of the Joplin community since 1986, and we feel very fortunate to be able to celebrate with these families and the Joplin community," said Bersted.
For more information on the Extreme Makeover: Home Edition Joplin episode, visit http://www.joinextreme.com/joplin.
About ALDI Inc.
A leader in the grocery retailing industry, ALDI operates approximately 1,200 U.S. stores in 31 states, primarily from Kansas to the East Coast. More than 20 million customers each month save up to 50 percent on their grocery bills, benefiting from the ALDI simple and streamlined approach to retailing. ALDI sells more than 1,400 of the most frequently purchased grocery and household items, primarily under its exclusive brands, which must meet or exceed the national name brands on taste and quality. ALDI is so confident in the quality of its products, the company offers a Double Guarantee: If for any reason a customer is not 100 percent satisfied with any ALDI product, ALDI will gladly replace the product and refund the purchase price. For more information about ALDI, visit www.aldi.us.
About ABC-TV's "Extreme Makeover: Home Edition"
The Emmy award winning reality program "Extreme Makeover: Home Edition," now in its 9th season, is produced by Endemol USA, a division of Endemol Holding. It's executive-produced by Brady Connell and George Verschoor. David Goldberg is Chairman, Endemol North America. The show airs Fridays from 7-8 p.m. CT on ABC.
SOURCE ALDI Inc.
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