Alibaba.com Partners with CES to Bring SMEs Into the Global Economy

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Jan 08, 2018, 09:00 ET

LAS VEGAS, Jan. 8, 2018 /PRNewswire/ -- Alibaba.com, the world's leading platform for wholesale trade and subsidiary of Alibaba Group, will partner with the Consumer Technology Association (CTA), owner and producer of CES®, to present for the first time the Design and Source Showcase at 2018 CES in Las Vegas from January 9-12, 2018. In partnership with CTA, Alibaba.com will feature 9 of its small to medium-sized suppliers at the Showcase and demonstrate its expertise in growing the digital economy through a range of innovative programs including live stream that offer SMEs cross-border trading opportunities.

The Design and Source Showcase, presented by Alibaba.com, is a brand new CES exhibit area with the focus to connect businesses with companies that specialize in design and product sourcing in the consumer technology industry. Over 700 sourcing and design service companies will display their products and services in this area.

Alibaba.com will offer keynote speeches and panel discussions each day in its Design and Source Showcase to discuss a wide array of topics, such as sourcing in the global economy, taking advantage of consumer analytics and innovative technology in global trade, and selecting the right supplier. Alibaba.com will also present case studies featuring buyers and suppliers from its platform to highlight the latest trends in sourcing and manufacturing in the tech sector. All events and presentations will be livestreamed on the Alibaba.com website and its mobile app, ensuring that a global audience can benefit from the industry updates and informative programs at the show.

"We are thrilled to once again participate in CES and provide a platform for the SMEs that are driving so much growth and innovation," said Kuo Zhang, General Manager at Alibaba.com. "A key mission of CES is to promote the integration of state-of-the-art technology with modern life. This aligns perfectly with Alibaba.com's core philosophy. We aim to use advanced technologies and consumer analytics to redefine global trade and to help SMEs buy and sell easily."

Zhang also sees the partnership with CES as consistent with Alibaba's Electronic World Trade Platform initiative (EWTP). "By using the Internet, Alibaba.com helps break down the barriers of traditional trade by empowering millions of young entrepreneurs and SMEs from around the world to do business anywhere," said Zhang.

Ken Wu, owner of Shenzhen Equantu Technology and one of the 9 suppliers to attend CES, said that Alibaba.com has offered an essential platform for his business and brought him broad opportunities to reach global buyers. Bell Zhou, a sales representative of Shenzhen Advanced Technology Company Ltd., also sees trade shows like CES as a key chance to build the U.S. market and to advance the company's new body camera production lines.

At Alibaba Group's booth, located in South Hall 1, Booth 20206, visitors will also be able to experience the latest technology that Alibaba.com has developed to facilitate effective sourcing, order placement, transactions, shipping, and tracking. Features such as real-time online translation enables communication between suppliers and buyers who speak different languages.

About Alibaba.com

The first business unit of Alibaba Group, Alibaba.com is the leading platform for global B2B trade that aims to make it easy to do business anywhere. Launched in 1999, Alibaba.com is engaged in services covering all aspects of trade, including providing suppliers with tools that help reach a global audience for their products and helping buyers get product information and find suppliers in a fast and efficient way. It serves millions of buyers and suppliers from over 200 countries and regions around the world.

SOURCE Alibaba.com