Allrecipes.com Announces Top Recipes of 2010 Millions of Home Cooks Choose Slow Cooker Pulled Pork as #1 Recipe of 2010

SEATTLE, Jan 4, 2011 /PRNewswire/ -- Allrecipes.com, a Reader's Digest Association (RDA) brand, and the world's #1 food site, today announced the top recipes of 2010. The list is compiled by analyzing data across 535 million visits and more than 3 billion page views from home cooks on Allrecipes.com in 2010.

Allrecipes' community grew and became more active in 2010, contributing 2.4 million unique content pieces to the site and saving more than 41 million recipes to Allrecipes' recipe boxes, a 65 percent increase over last year. Site traffic was up 46 percent year over year, and Allrecipes surpassed 5 million downloads across its iPhone and iPad apps in 2010.

Top Recipes of 2010

Richer, more indulgent recipes topped the charts, suggesting home cooking was a way to "treat" oneself in 2010.

ABOUT ALLRECIPES

Allrecipes, the world's largest food site, receives 535 million annual visits from home cooks who discover and share food experiences through recipes, reviews, photos, profiles, and blog posts. For 14 years, the Seattle-based site has served as a dynamic, indispensable resource for cooks of all skill levels seeking trusted recipes, entertaining ideas, everyday and holiday meal solutions and practical cooking tips. Allrecipes has 16 international sites around the world providing insights into the kitchens and cooking passions of home cooks everywhere. Allrecipes is part of Lifestyle Communities @ RDA, a division of The Reader's Digest Association, Inc. For additional information regarding Allrecipes, please visit www.allrecipes.com.

ABOUT READER'S DIGEST ASSOCIATION

RDA is a global media and direct marketing company that connects more than 130 million consumers around the world with products and services from trusted brands. With offices in 43 countries, the company reaches customers in 78 countries, publishes 91 magazines, including 50 editions of Reader's Digest, the world's largest-circulation magazine, operates 78 branded websites and sells 40 million books, music and video products across the world each year. Further information about the company can be found at www.rda.com.

CONTACTS:

Caitlin Melnick

360 Public Relations 

cmelnick@360publicrelations.com

617.585.5775 (o) 

857.869.2647 (m)



SOURCE Allrecipes.com



RELATED LINKS
http://www.allrecipes.com

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