NEW YORK, March 9, 2017 /PRNewswire/ -- The internet is used by 88.5% of the U.S. population and has transformed our expectations for connecting at home and on the road. With smartphones, users can now surf the web anywhere, and this has chipped away at the dominance of cable broadband. Wired, Wireless or Both? Americans rethink their internet connections.
ReportLinker conducted a survey to understand
- Americans' internet habits
- And how new mobile technologies have affected their usage
Key findings show that:
- 31% of people don't use a broadband connection because they have an unlimited data plan on their mobile
- Providers aggressively market package deals which combine TV, Internet, and phone line, as a result more than 1 in 5 broadband users were convinced by a package deal
- 30% of mobile internet users say they're more likely to choose a provider based on reliability and coverage.
Unlike the market for mobile phone services, consumers often have less choice, or even no choice of broadband services:
- 36% of broadband subscribers say their current provider was their only option
Finally, age is a factor with mobile internet usage as:
- 55% of Millennials use their smartphones to connect to the internet at home
- While 69% of older generations prefer using a broadband connection
To see all the survey results clickhere.
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About Reportlinker Insight:
Reportlinker Insight combines analysis and exclusive investigations. We cover innovations, social and economics megatrends to understand the world of tomorrow. For more information, please visit http://www.reportlinker.com/insight/.
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