American Greetings Shares Lots of Love This Valentine's Day Valentine's Day Greeting Card Collections Feature More Ways to Sweeten the Holiday

CLEVELAND, Feb. 5, 2013 /PRNewswire/ -- Valentine's Day is the time to celebrate the relationships held near and dear to our hearts. This year, the American Greetings Corporation (NYSE: AM) card aisle is the perfect destination for those looking for something romantic, sweet, funny and everything in between. This year's collection offers a broad array of styles ensuring card givers find the right words to match their feelings and their relationships.

Valentine's Day has long been associated with love and romance and it is often considered an ideal day to propose. This year, the American Greetings Premier collection features one greeting card that says it all – "Will you make me the happiest person in the world…Will you marry me?" This special, once-in-a-lifetime event is now captured in a greeting card that will be cherished for a lifetime. The entire American Greetings Premier collection was designed for those seeking a sophisticated touch and to impress that extra special someone.  

Shoppers will also find a new and huggable face in the card aisle this year, Boofle. The lovable stuffed pup has an international fan-following of all ages and in 2013 will be making his way into everyone's hearts with a range of greeting cards, gift bags and other accessories. Valentines featuring this snuggly puppy made from 100% love and cuddles are sure to brighten any day.

Looking for the perfect sentiment for that sweet someone? Whether happily settled in a relationship or in the first flushes of a romance, admired artist Kathy Davis captures the spirit of Valentine's Day through her signature watercolors highlighted by inspiring messages of love. This year's Kathy Davis collection – A Heart's Journey – celebrates all types of relationships through her beautiful and expressive cards.

If you can remember listening to your favorite love song played on a vinyl record, then Vinyl Notes™ just may be the card you're looking for this year. Each card in this innovative assortment is designed to add joy to Valentine's Day and recreate the nostalgic feel of an old school record player. Featuring sophisticated paper engineering with amazing sound technologies that amplify the reminiscent crackle and spin-- Vinyl Notes is sure to be a hit.

Topping off the Valentine's Day collections are cards from favorite content partners, mobile apps and valentine ecards! Taylor Swift cards celebrate love, friendship and romance with hand lettering, beautiful photography and glitter! While Mary Englebreit brings her traditional hand-drawn art and warm whimsical style to cards for family members, friends and loved ones. And for a second year, the popular justWink brand is a perfect fit with its bold, playful and sweet sentiments. The paper cards offered in-store and the justWink app cards that can be downloaded for free from Google Play and iTunes App Store, provide consumers 24/7 access to the complete collection. For people who love to send electronic greetings or maybe send both a paper card and ecard, the Valentine's Day collection at American Greetings.com provides ecards to fit any relationship and range from romantic, funny, cute, heartfelt and even risqué.

Consumers can find these Valentine's Day collections, in addition to a great selection of fresh and inspiring cards from American Greetings, at participating drug chains, grocery stores and mass retailers nationwide, as well as in American Greetings and Carlton Cards retail stores. Those who enjoy sending e-cards can share American Greetings cards online from americangreetings.com.  For more information on American Greetings, please visit www.corporate.americangreetings.com. You can also follow American Greetings on Twitter, Facebook, YouTube and Pinterest.

About American Greetings Corporation
For more than 100 years, American Greetings Corporation (NYSE: AM) has been a creator and manufacturer of innovative social expression products that assist consumers in enhancing their relationships to create happiness, laughter and love.  The Company's major greeting card lines are American Greetings, Carlton Cards, Gibson, Recycled Paper Greetings and Papyrus, and other paper product offerings include DesignWare party goods and American Greetings and Plus Mark gift-wrap and boxed cards.  American Greetings also has one of the largest collections of greetings on the Web, including greeting cards available at Cardstore.com and electronic greeting cards available at AmericanGreetings.com.  In addition to its product lines, American Greetings also creates and licenses popular character brands through the American Greetings Properties group.  Headquartered in Cleveland, Ohio, American Greetings generates annual revenue of approximately $1.7 billion, and its products can be found in retail outlets worldwide.  For more information on the Company, visit http://corporate.americangreetings.com.

SOURCE American Greetings Corporation



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