American Honda Reports April Auto Sales: CR-V Sets April Record, Accord Sees 41-Percent Gain, All-New 2013 Acura RDX Fast Out of the Gate Honda division sales up 9.2 percent, Acura sales up 18 percent

TORRANCE, Calif., May 1, 2012 /PRNewswire/ -- American Honda today reported April 2012 U.S. sales of 122,012 units, an increase of 10 percent based on the daily selling rate*. The Honda division posted April 2012 sales of 109,837, an increase of 9.2 percent compared to April 2011. Acura's U.S. April sales of 12,175 were up 18 percent compared to April 2011.

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Honda
- Honda Accord sales up more than 40 percent compared to April 2011, demonstrating the strength of Accord, even as an all-new version is set to debut this fall.

- New April sales record for CR-V. Accord, CR-V, Odyssey and Ridgeline all post double-digit percentage sales gains compared to last year.

- Honda Civic Hybrid sales up more than 600 percent on heightened fuel-price sensitivity.

"With double-digit sales growth in April, the Accord continues to be the retail sales leader in the mid-size segment," said John Mendel, American Honda executive vice president of sales. "As other manufacturers resort to fleet sales, the quality and value of the Honda Accord continues to win new customers even as we prepare to launch an all-new model this fall."

Acura
- 2013 Acura RDX is fast out of the gate, with sales of the all-new SUV up more than 65 percent compared to same period last year.

- All core Acura models (TL, TSX, RDX and MDX) post double-digit increases compared to 2011, while MDX remains Acura's best selling model.

- The all-new ILX compact luxury sedan goes on sale May 22.

"We're delighted to see customers embrace the right-sized 2013 Acura RDX," said Jeff Conrad, vice president of Acura sales. "It's great to see so many new owners recognizing the remarkable combination of class-leading fuel economy, performance and luxury in our new SUV."

*The daily selling rate (DSR) is calculated with 24 days for April 2012 and 27 days for April 2011. Year-to-date, the DSR is calculated with 101 days for 2012 and 102 days for 2011. All percentages reflect DSR.

For more information about Honda vehicles, please visit www.automobiles.honda.com. For media inquiries please visit www.hondanews.com. For more information about Acura vehicles, please visit www.acura.com. For media inquiries please visit www.acuranews.com.

American Honda Vehicle Sales For April 2012


Month-to-Date


Year-to-Date



April

April

DSR**

Unadj MoM

April

April

DSR**

Unadj YoY


2012

2011

% Chg.

% Chg.

2012

2011

% Chg.

% Chg.

American Honda Total

122,012

124,799

10.0%

-2.2%

442,177

432,777

3.2%

2.17%

   Total Car Sales 

70,251

73,709

7.2%

-4.7%

242,350

246,176

-0.6%

-1.55%

   Total Truck Sales

51,761

51,090

14.0%

1.3%

199,827

186,601

8.1%

7.09%

      Honda Total Car Sales

64,083

67,536

6.7%

-5.1%

218,672

223,897

-1.4%

-2.33%

      Honda Total Truck Sales

45,754

45,659

12.7%

0.2%

180,525

165,908

9.9%

8.81%

      Acura Total Car Sales

6,168

6,173

12.4%

-0.1%

23,678

22,279

7.3%

6.28%

      Acura Total Truck Sales

6,007

5,431

24.4%

10.6%

19,302

20,693

-5.8%

-6.72%

Domestic Car Sales 

61,975

57,293

21.7%

8.2%

205,971

194,863

6.7%

5.70%

   Honda Division

58,978

54,406

22.0%

8.4%

194,557

183,942

6.8%

5.77%

   Acura Division

2,997

2,887

16.8%

3.8%

11,414

10,921

5.5%

4.51%

Domestic Truck Sales 

45,091

47,619

6.5%

-5.3%

171,569

170,162

1.8%

0.83%

   Honda Division

39,084

42,188

4.2%

-7.4%

152,267

149,469

2.9%

1.87%

   Acura Division

6,007

5,431

24.4%

10.6%

19,302

20,693

-5.8%

-6.72%

Import Car Sales

8,276

16,416

-43.3%

-49.6%

36,379

51,313

-28.4%

-29.10%

   Honda Division

5,105

13,130

-56.3%

-61.1%

24,115

39,955

-39.0%

-39.64%

   Acura Division

3,171

3,286

8.6%

-3.5%

12,264

11,358

9.0%

7.98%

Import Truck Sales

6,670

3,471

116.2%

92.2%

28,258

16,439

73.6%

71.90%

   Honda Division

6,670

3,471

116.2%

92.2%

28,258

16,439

73.6%

71.90%

MODEL BREAKOUTS BY DIVISION









Honda Division Total

109,837

113,195

9.2%

-3.0%

399,197

389,805

3.4%

2.41%

    Fit

3,202

8,116

-55.6%

-60.5%

15,827

23,585

-32.2%

-32.89%

   Accord 

35,385

28,180

41.3%

25.6%

96,517

94,375

3.3%

2.27%

   Civic *

24,423

26,777

2.6%

-8.8%

101,592

91,745

11.8%

10.73%

     Memo:  Civic Hybrid

766

121

612.2%

533.1%

2,862

1,747

65.4%

63.82%

   S2000

0

0



0

1

-100.0%

-100.00%

   Insight

738

2,644

-68.6%

-72.1%

3,035

8,702

-64.8%

-65.12%

   CR-Z

334

1,819

-79.3%

-81.6%

1,699

5,489

-68.7%

-69.05%

   FCX Clarity

1

0



2

0



   Odyssey  

10,476

9,954

18.4%

5.2%

38,133

36,306

6.1%

5.03%

   Crosstour 

1,769

2,130

-6.6%

-16.9%

5,122

7,479

-30.8%

-31.51%

   Pilot 

8,827

9,488

4.7%

-7.0%

34,168

34,023

1.4%

0.43%

   CR-V *

23,627

21,683

22.6%

9.0%

98,214

79,116

25.4%

24.14%

   Element 

0

1,452

-100.0%

-100.0%

3

5,058

-99.9%

-99.94%

   Ridgeline

1,055

952

24.7%

10.8%

4,885

3,926

25.7%

24.43%

Acura Division Total

12,175

11,604

18.0%

4.9%

42,980

42,972

1.0%

0.02%

   TL 

2,997

2,887

16.8%

3.8%

11,414

10,921

5.5%

4.51%

   TSX

3,138

3,105

13.7%

1.1%

12,132

10,650

15.0%

13.92%

     Memo:  TSX Wagon

331

365

2.0%

-9.3%

1,263

1,341

-4.9%

-5.82%

   RL

33

181

-79.5%

-81.8%

132

708

-81.2%

-81.36%

   MDX 

3,952

3,912

13.7%

1.0%

14,151

14,997

-4.7%

-5.64%

   ZDX 

71

176

-54.6%

-59.7%

269

719

-62.2%

-62.59%

   RDX  

1,984

1,343

66.2%

47.7%

4,882

4,977

-0.9%

-1.91%

Selling Days

24

27



101

102



   *  Honda and Acura vehicles are made of domestic & global sourced parts.






 **  Daily Selling Rate



















Month-to-Date


Year-to-Date



April

April

DSR**

Unadj MoM

April

April

DSR**

Unadj YoY


2012

2011

% Chg.

% Chg.

2012

2011

% Chg.

% Chg.










Hybrid

1,838

4,584

-54.9%

-59.9%

7,596

15,938

-51.9%

-52.34%





































 

SOURCE American Honda Motor Co., Inc.; Acura



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http://www.acura.com
http://www.honda.com

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