American Honda Reports November Sales Increase of 16.1 Percent

All-new Honda Odyssey up 31.7 percent

Dec 01, 2010, 14:44 ET from American Honda Motor Co., Inc.

TORRANCE, Calif., Dec. 1, 2010 /PRNewswire/ -- American Honda Motor Co., Inc., posted November sales of 89,617 vehicles, an increase of 16.1 percent based on the daily selling rate*, the company announced today. American Honda year-to-date sales reached 1,100,864, an increase of 5.9 percent versus last year based on the daily selling rate.

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Honda Division posted November sales of 78,899, an increase of 15.9 percent versus last year. The Accord was the top-selling Honda model for the month with sales of 19,025, up 5.8 percent, followed by the CR-V with sales of 18,263, up 25.4 percent, and the Civic with sales of 16,562, up 16.3 percent. The all-new 2011 Odyssey continued to build momentum in its second full month of sales with 8,805 units, up 31.7 percent. Overall, Honda Division light-truck sales increased 24.7 percent to 38,802 and car sales increased 8.5 percent to 40,097.

"Our Acura Division sales continue to be strong, led by red hot year-to-date sales of our MDX and RDX SUVs," said John Mendel, executive vice president of sales for American Honda. "And with the newly released Odyssey minivan and CR-Z sport hybrid selling well, we look forward to a good year end."

Acura Division posted November sales of 10,718, an increase of 17.1 percent versus November 2009, and year-to-date sales reached 118,117, an increase of 24.6 percent. The MDX was the top-selling Acura model for the month with sales of 4,191, up 15.9 percent. Acura TSX sales totaled 2,589, up 16.7 percent, followed by the TL with sales of 2,431, up 13.1 percent.

*The daily selling rate (DSR) is calculated with 24 days for November 2010 and 23 days for November 2009. Year-to-date, the DSR is calculated with 279 days for 2010 and 280 days for 2009. All percentages reflect DSR.

For more information about Honda vehicles, please visit www.honda.com. For media inquiries please visit www.hondanews.com. For more information about Acura vehicles, please visit www.acura.com. For media inquiries please visit www.acuranews.com.


American Honda Vehicle Sales For November 2010


Month-to-Date

Year-to-Date


November

November

DSR**

November

November

DSR**


2010

2009

% Chg.

2010

2009

% Chg.

American Honda Total

89,617

74,003

16.1%

1,100,864

1,043,641

5.9%

  Total Car Sales

45,285

39,765

9.1%

618,672

639,194

-2.9%

  Total Truck Sales

44,332

34,238

24.1%

482,192

404,447

19.6%

     Honda Total Car Sales

40,097

35,404

8.5%

558,319

581,195

-3.6%

     Honda Total Truck Sales

38,802

29,830

24.7%

424,428

367,298

16.0%

     Acura Total Car Sales

5,188

4,361

14.0%

60,353

57,999

4.4%

     Acura Total Truck Sales

5,530

4,408

20.2%

57,764

37,149

56.1%

Domestic Car Sales *

35,169

32,059

5.1%

509,210

500,347

2.1%

  Honda Division

32,738

30,000

4.6%

478,436

469,894

2.2%

  Acura Division

2,431

2,059

13.1%

30,774

30,453

1.4%

Domestic Truck Sales *

38,605

33,121

11.7%

451,066

368,127

23.0%

  Honda Division

33,075

28,713

10.4%

393,302

330,978

19.3%

  Acura Division

5,530

4,408

20.2%

57,764

37,149

56.1%

Import Car Sales

10,116

7,706

25.8%

109,462

138,847

-20.9%

  Honda Division

7,359

5,404

30.5%

79,883

111,301

-28.0%

  Acura Division

2,757

2,302

14.8%

29,579

27,546

7.8%

Import Truck Sales

5,727

1,117

391.3%

31,126

36,320

-14.0%

  Honda Division

5,727

1,117

391.3%

31,126

36,320

-14.0%

MODEL BREAKOUTS BY DIVISION







Honda Division Total

78,899

65,234

15.9%

982,747

948,493

4.0%

   Fit

4,180

3,570

12.2%

49,494

62,745

-20.8%

  Accord *

19,025

17,239

5.8%

279,000

261,818

6.9%

    Memo:  Accord Hybrid

0

0


0

1


    Memo:  Accord Crosstour***

2,230

485

340.6%

25,927

485

5264.9%

  Civic *

16,562

13,652

16.3%

231,955

237,403

-1.9%

    Memo:  Civic Hybrid

612

243

141.4%

6,430

14,648

-55.9%

  S2000

0

25


85

776

-89.0%

  Insight

1,536

1,403

4.9%

19,325

18,933

2.4%

  CR-Z

1,024

0


4,373

0


  FCX Clarity

0

0


14

5

181.0%

  Odyssey  *

8,805

6,406

31.7%

98,035

91,167

7.9%

  Pilot *

7,593

6,502

11.9%

91,986

74,717

23.6%

  CR-V *

18,263

13,955

25.4%

180,589

172,528

5.0%

  Element *

939

1,017

-11.5%

12,960

13,458

-3.4%

  Ridgeline

972

1,465

-36.4%

14,931

14,943

0.3%

Acura Division Total

10,718

8,769

17.1%

118,117

95,148

24.6%

  TL *

2,431

2,059

13.1%

30,774

30,453

1.4%

  TSX

2,589

2,126

16.7%

27,683

25,724

8.0%

  RL

168

176

-8.5%

1,896

1,822

4.4%

  MDX *

4,191

3,465

15.9%

41,323

28,279

46.6%

  ZDX *

156

0


3,006

0


  RDX  *

1,183

943

20.2%

13,435

8,870

52.0%

Selling Days

24

23


279

280


  *  Honda and Acura vehicles are made of domestic & global sourced parts.  Accord includes Crosstour, Hybrid.

**  Daily Selling Rate

*** Accord Crosstour sales are recorded in Honda total truck sales and Honda domestic truck sales.









Month-to-Date

Year-to-Date


November

November

DSR**

November

November

DSR**


2010

2009

% Chg.

2010

2009

% Chg.








Hybrid

3,172

1,646

84.7%

30,128

33,582

-10.0%



SOURCE American Honda Motor Co., Inc.



RELATED LINKS

http://www.honda.com