Anders Olsson joins Anametrix as Chief Technical Officer

SAN DIEGO, March 17 /PRNewswire/ -- Anametrix (http://anametrix.com) announced the completion of its acquisition of Nordic Research Corporation, an independent business analytics technology provider.  This acquisition significantly extends Anametrix's ability to deliver cloud-based information visualization and predictive modeling of multiple online, offline and external databases.  As part of the agreement, Nordic Research founder Anders Olsson joins Anametrix as Chief Technical Officer.

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Prior to founding Nordic Research, Olsson's background includes over 15 years of extensive web-based technology experience.  As System Architect at WebSideStory and Omniture, he directed product development with advanced data collection and visualization products.  Olsson's veteran involvement with data exchange APIs and e-commerce analytics led to his innovative cloud-based business analytics system architecture.

As Chief Technical Officer, Anders Olsson spearheads Anametrix's product strategy and technical direction.

"Anders and I worked closely together at WebSideStory.  The opportunity to build a billion dollar business analytics company with this visionary industry expert is an exciting deja vu," stated Blaise Barrelet, CEO.  "Anders' deep knowledge of multi-channel data acquisition and processing combined with his proven ability to globally scale cutting-edge user interface and interaction technologies will accelerate Anametrix solutions deployment."

"I am pleased to drive the technology vision at Anametrix," said Olsson.  "The opportunity to define an industry with a leader of Blaise's background, experience, and track record is game changing; together we will rapidly expand the Anametrix brand to the benefit of our existing and future customer base."

The Anametrix cloud-based business analytics platform provides organizations with real-time access to multiple data sources including customer relationship management (CRM), enterprise resource planning (ERP), social media, search engine marketing (SEM), video & audio, e-commerce, and web analytics.

Financial details of the acquisition transaction were not disclosed.

About Anametrix

Anametrix, Inc. is a privately funded next generation business analytics company whose technology is delivered via Software as a Service (SaaS).  A high-performance data management infrastructure handles data integration, statistical analysis, and other compute-intensive functions to seamlessly manage online, offline, and multi-channel corporate objectives.  Founded in 2009 by analytics industry expert Blaise Barrelet, Anametrix provides cloud-based solutions that allow for quick and precise decision making from the correlation of vast amounts of data.  Self-directed business insights are readily accessible across organizations, from sales staff to C-level.  For more information, please visit http://anametrix.com, call (858)558-8230 x333 or email publicrelations@anametrix.com

SOURCE Anametrix

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