Apartment Finder Named The #1 Apartment Search Source By Apartment Renters And The Multi-Family Industry For Second Straight Year
ATLANTA, July 24, 2013 /PRNewswire/ -- Topping the ranks for a second consecutive year, Apartment Finder has been recognized as the #1 apartment search source in the latest national SatisFacts Index of apartment renters as well as in the annual Multi-Housing News awards competition. The most recent SatisFacts Index of apartment renters across the U.S. reveals that Apartment Finder is the most used marketing source in their apartment search. In addition, Apartment Finder has been named Best Internet Listing Service in the 2013 Multi-Housing News Technology Choice Awards.
"These independent findings among consumers and recognition among peers reinforce that we understand today's apartment renters, and deliver the critical information they need – wherever and whenever they are ready to shop for their next apartment home," said Marcia Bollinger, President of Apartment Finder. "We are committed to providing the best possible search experience for apartment seekers and will continue to introduce new tools to do so as well as establish connections that spur action between apartment shoppers and our clients."
The annual SatisFacts Index works with nearly 200 apartment management companies and over one million units nationally, making it the most significant resident feedback index available to the industry. This year, Apartment Finder was again the preferred apartment search source among apartment renters. When asked for the sources used when shopping for their new apartment, apartment renters cited Apartment Finder the most frequently, at 22.4 percent, utilizing ApartmentFinder.com and/or the print version of Apartment Finder.
The Technology Choice Awards are sponsored by the online and print magazine Multi-Housing News. For the past nine years, the awards have honored and highlighted companies in the multi-housing industry that demonstrate strong business practices incorporating innovative technology solutions, superior customer support, and flexible customization in their marketing strategies. A repeat winner in the Internet Listing Services category, Apartment Finder has long employed integrated media marketing strategies, executed via online, social media and print channels, to create connections for their clients to apartment renters. Recent innovations and enhancements to ApartmentFinder.com include smart search functions, robust viewing options for apartment listings, advanced filtering options, and more. In June 2013, Apartment Finder also launched FinderSites, a website design, development and SEO service featuring cutting-edge technology for apartment communities.
About Apartment Finder
Apartment Finder is the anchor of the multi-family division of Network Communications, Inc. (NCI), a leading local media company providing lead generation, advertising and Internet marketing services to the luxury and multi-family segments of the housing industry. NCI's leading brands are Apartment Finder, DigitalSherpa, Unique Homes, New England Home and Atlanta Homes & Lifestyles. NCI's strategy focuses on providing high-quality and measurable marketing solutions to local clients by leveraging its proprietary prospect-focused distribution, social media and online franchises, and content management infrastructure.
SOURCE Network Communications, Inc.