2014

App Search by Mimvi Android App Crosses 50,000 Downloads Mimvi's new discovery app trending highly in Google Play store

SUNNYVALE, Calif., May 1, 2013 /PRNewswire/ -- Mimvi, Inc. (OTCQB: MIMV), the leading mobile search and recommendation technology company, today announced its Android app, "App Search," has crossed the 50,000 downloads mark in its first three weeks in the Google Play store, placing Mimvi's app among the top 2-3% of apps achieving this level of success, according to Zurich, Switzerland-based AppBrain.

Built to give users the ability to discover and find interesting apps from the Android marketplace, Mimvi's "App Search" app includes a search and recommendation engine based around its proprietary biomimetic algorithms. AppBrain's market research concludes that fewer than 1 in 7 of the nearly 700,000 apps available for Android devices ever reach the 10-100k downloads milestone.

"To go from a cold start to over 50,000 installs in less than three weeks is a phenomenal achievement," said Mimvi CEO Michael Poutre. "We're collecting valuable data from tens of thousands of users, which we intend to leverage to create revenue opportunities. Thus far, we're very happy with the user engagement we're seeing once people install our app onto their phones."

App Search has been featured on the first page in the Google Play store as a "top trending app" and has a 4.6 (out of 5) average rating.

"This validates two very important things for us," Poutre added. "One, users are actively seeking a way to discover new apps, and Mimvi is helping them solve this problem. And two, our team can successfully build, launch and market world-class apps."

ABOUT MIMVI
Headquartered in Sunnyvale, California, Mimvi, Inc. (MIMV) is the leading mobile search and recommendation technology provider. Its proprietary search and "intelligent" recommendation algorithms enable the search and discovery of Mobile Apps, Mobile Content and Mobile Products across multiple devices and platforms, including: Apple's iPhone and iPad, Google Android, BlackBerry, Windows Phone, Facebook and web applications. 

For more information, please visit: http://www.mimvi.com & https://play.google.com/store/apps/details?id=com.mimvi.appsearch

Safe Harbor Statement:
This Press Release may contain certain forward-looking statements within the meaning of the Securities Litigation Reform Act of 1995. MIMVI has tried, whenever possible, to identify these forward-looking statements using words such as "anticipates," "believes," "estimates," "expects," "plans," "intends," "potential" and similar expressions. These statements reflect Mimvi's current beliefs and are based on information currently available to it. Accordingly, such forward-looking statements involve known and unknown risks, uncertainties and other factors which could cause Mimvi's actual results, performance or achievements to differ materially from those expressed in or implied by such statements. MIMVI undertakes no obligation to update or provide advice in the event of any change, addition or alteration to the information contained in this Press Release including such forward-looking statements.

Investor Contact:
Gerald Kieft
The WSR Group
(772) 219-7525(tel.) 
IR@theWSRgroup.com  
www.wallstreetresources.net/mimvi.asp

SOURCE Mimvi, Inc.



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