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Appr.TV Previews Their App Discovery Channel at DEMO


News provided by

Appr.TV

Sep 20, 2010, 10:21 ET

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SANTA CLARA, Calif., Sept. 20 /PRNewswire/ -- Appr.TV is thrilled to announce that they were chosen to Alpha Pitch at the 20th anniversary DEMO Fall conference in Santa Clara, CA.  

With hundreds of thousands of free, open source, and paid apps available that are difficult to find and evaluate, Appr.TV provides the ideal solution for cross-platform app discovery.

By curating app video reviews and tutorials from all over the web, Appr.TV helps consumers find the best apps for their mobile device or desktop computer.

Debuting at DEMO, Industry and press were given a preview of the Appr.TV app review channel where consumers can search and view video of apps that showcase their true functionality.

"One of the issues I found with the native app stores is that a screen shot and text does not give a true overview of an app's value.  We are giving consumers what they really want to see: video that shows exactly what an app does and how it works" shared Rory Felton, CEO/Co-founder.

"We are looking to be the premier app discovery channel for all mobile devices and desktop computers across operating systems" continued Rory Felton.  

Co-founder and CTO Dan Lundmark added: "The native app stores do not adequately assist users in finding the best apps and we feel our channel provides consumers with a great tool that saves time and money."

App developers are partnering with Appr.TV to increase their market share by offering App Bundle Deals for desktop computers that translate into steep retail discounts on great apps for consumers.

Appr.TV is developing an open storefront for consumers to purchase HTML5 web-apps optimized with native device functionality. In addition, with access to Appr's web-based springboard launcher, consumers can access their web-apps from a multiple devices.

"We think consumers should be able to change their phone, or their browser, and take their apps with them," said Dan.

Based in Los Angeles, CA, Appr.TV will launch their beta in Q4, 2010.

Online at http://www.appr.tv

For more information email [email protected]

SOURCE Appr.TV

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